Is the Consumer really the King in India?
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Discussion:
144 comments Page 3 of 15.
Sweta said:
9 years ago
According to my opinion, the consumer is really the king of India. Obviously, they are the king of the market because we have to produce our product.
Let's take an example.
Suppose we have a juice manufacturing company and we produce our product to the market so first of all, we have to take a market survey due to which we are able to know about the consumer's demand and this survey will help us to produce an effective product to the market.
So that our product will be more popular in the market.
But if we don't take any survey from the consumer then we won't produce our product according to consumer's wish. And our company face the crisis. So first we have to give the priority of the consumer's choice as they are the king of the market so that we will get more benefit and the consumer will be satisfied with our product.
Let's take an example.
Suppose we have a juice manufacturing company and we produce our product to the market so first of all, we have to take a market survey due to which we are able to know about the consumer's demand and this survey will help us to produce an effective product to the market.
So that our product will be more popular in the market.
But if we don't take any survey from the consumer then we won't produce our product according to consumer's wish. And our company face the crisis. So first we have to give the priority of the consumer's choice as they are the king of the market so that we will get more benefit and the consumer will be satisfied with our product.
(14)
Sahibheera said:
10 years ago
Hi,
My name is Sahib. In my opinion consumer is the king based on his tastes only the companies will get an idea of how to manufacture the products. Based on the nature of buying only the brands which are good can be known to other people. We can take network providers like Airtel, Vodafone, reliance their extent or quality of service can be determined by the people who are their customers.
Not only in this case to do a good business in any field like cars (Maruti, Hyundai) etc, electronics, clothing etc. In any of these products consumers are necessary in order to know how to develop their business based on consumers thoughts and tastes only it is possible.
Therefore consumer is the king. And also it is the consumer who immediately buys a product after seeing the ads given by the companies.
My name is Sahib. In my opinion consumer is the king based on his tastes only the companies will get an idea of how to manufacture the products. Based on the nature of buying only the brands which are good can be known to other people. We can take network providers like Airtel, Vodafone, reliance their extent or quality of service can be determined by the people who are their customers.
Not only in this case to do a good business in any field like cars (Maruti, Hyundai) etc, electronics, clothing etc. In any of these products consumers are necessary in order to know how to develop their business based on consumers thoughts and tastes only it is possible.
Therefore consumer is the king. And also it is the consumer who immediately buys a product after seeing the ads given by the companies.
(11)
Abhishek singh said:
9 years ago
Hello everyone, very good topic to be discussed its true that consumer are the real king in India they are the person who can make or break the market every organisation is fully focused on consumer satisfaction because they know their product success are fully dependent on consumer and today organization are focusing on consumer delight which is today's most important part of any organization for example in recent past time I had done live project for IMRB in that Radio Mirchi has to launch his ad i.e. Rudali AD so for that they did research to know whether the consumer will like product or not that is the perfect example even in order to advertise or to promote the organization prefer customer choice and their interest towards product so yes consumer are really the king in India.
(7)
Thyagaraj said:
1 decade ago
Customer is the king of market because any company depend upon the customer. All the success stories emphasize the fact that effectiveness of any marketing effort lies in the accurate identification of the consumer's needs and satisfaction through service delivery. The present statement arise a very important and common topic for group discussion "Is the consumer really the King in India?". Consumer is responsible for driving the market forces. For example, in sixties and seventies, there were two or three car manufacturers like Hindustan Motors & Fiat etc. Were ruling over the market. However, with the entry of new companies like Maruti Suzuki, Hyundai, Honda and many more, those manufacturers are force to modified their products in accordance with the taste of the customers.
(8)
Maduri said:
1 decade ago
Hi,
In my opinion consumer is the king based on his tastes only the companies will get an idea of how to manufacture the products. Based on the nature of buying only the brands which are good can be known to other people. We can take network providers like airtel, vodafone, reliance their extent or quality of service can be determined by the people who are their customers. Not only in this case to do a good business in any field like cars (maruti, hyundai) etc, electronics, clothing etc. In any of these products consumers are necessary in order to know how to develop their business based on consumers thoughts and tastes only it is possible. Therefore consumer is the king. And also it is the consumer who immediately buys a product after seeing the ads given by the companies.
In my opinion consumer is the king based on his tastes only the companies will get an idea of how to manufacture the products. Based on the nature of buying only the brands which are good can be known to other people. We can take network providers like airtel, vodafone, reliance their extent or quality of service can be determined by the people who are their customers. Not only in this case to do a good business in any field like cars (maruti, hyundai) etc, electronics, clothing etc. In any of these products consumers are necessary in order to know how to develop their business based on consumers thoughts and tastes only it is possible. Therefore consumer is the king. And also it is the consumer who immediately buys a product after seeing the ads given by the companies.
(7)
Swati mishra said:
8 years ago
According to my opinion, There is a great relation between market and consumer. Though cousumer is not a real king of India but market is completely depend on cusumer. Just think for a minut. Is market is possible without consumer? I think not at all. A businessman begins his business on behalf of cusumer demand. What they want? What they need? What they like? A businessman faces losses tf there is no any consumer to purchase his product. And we all know how much competition is in market? Just because of consumers. When a consumers get info from anywhere the thing they want can get in less prize they go there. Sometimes in competition shopkeepers or businessmen cut their market prize and in all these consumers get profit completely. So I think consumer is real king of India.
(8)
Ankush said:
1 decade ago
Hi all,
According to my opinion yes customer is the real "KING" of the market. Nowadays most of the companies have there R&D dept. To design there product as per customer requirements but if companies doesn't does so companies will have to bear loss in there business.
Like, Nokia: If you see last 10 years history of the company one of the highest mobile seller company in India but just because the didn't consider customer requirements. Now these company is take over by MS as well as we have another example of "MOTOROLA".
Before 7-8 years ago Motorola was the best brand in the market but again they didn't do R&D on there product and that's why now days very less people knows this brand in the market.
So yes that's right that customer is the "KING".
According to my opinion yes customer is the real "KING" of the market. Nowadays most of the companies have there R&D dept. To design there product as per customer requirements but if companies doesn't does so companies will have to bear loss in there business.
Like, Nokia: If you see last 10 years history of the company one of the highest mobile seller company in India but just because the didn't consider customer requirements. Now these company is take over by MS as well as we have another example of "MOTOROLA".
Before 7-8 years ago Motorola was the best brand in the market but again they didn't do R&D on there product and that's why now days very less people knows this brand in the market.
So yes that's right that customer is the "KING".
(10)
Rahul rai said:
1 decade ago
Hello friends,
Looking the present scenario in the market the same product is made by many different company and if the customer is not satisfying the product from one company the customer is easily choose to the product of another company and this make the customer to be a king.
Lets take a example, SBI, ICICI and HDFC banks are in competition to provide more facility to customer they continuing launches new apps that makes banking more easy and not to visit to branches of the bank.
The same competition in the automobile industries like Tata, Honda Mercedes BMW these company always try to provide more and more feature in there vehicle. So the customer is free to choose according to their choice and this makes customer to be a king.
Looking the present scenario in the market the same product is made by many different company and if the customer is not satisfying the product from one company the customer is easily choose to the product of another company and this make the customer to be a king.
Lets take a example, SBI, ICICI and HDFC banks are in competition to provide more facility to customer they continuing launches new apps that makes banking more easy and not to visit to branches of the bank.
The same competition in the automobile industries like Tata, Honda Mercedes BMW these company always try to provide more and more feature in there vehicle. So the customer is free to choose according to their choice and this makes customer to be a king.
(17)
Shahana said:
8 years ago
If the King should be brilliant, then, of course, Consumer is not a King. It's all about how the Market and Producer who decides the consumer's requirement and necessity. Consumers are just pulling by them and got stucked with their net. Markets giving indirect pressure to the customers by providing attractive offers when they actually don't need it but making their mind to adopt with the products they tend to produce. We all know the packed items like Maggie, Horlicks, cerelacks, biscuits are actually not good for health but its again convincing part is cleverly made by the Market which is making their business success. Now, who is the King? preferring the products which cause the effects and spending money for that? Not Obviously.
(25)
Swati said:
10 years ago
Yes I agree that customer is the king in the market nowadays. Now globalization has made the world to a very small place. Many companies were there who are competing among themselves to make there stand.
In this situation I think the thinking and liking of the customer plays a vital role in survival of any company in the market from statistic also we can say that new and more authentic products are replacing various old product like for example the previously used shampoos like clinic plus is now replaced by many new products like Tresemme, L'Oreal etc which customer find more satisfying than clinic plus.
So I agree with the point that customers are the king who decides the future of any product in the market.
In this situation I think the thinking and liking of the customer plays a vital role in survival of any company in the market from statistic also we can say that new and more authentic products are replacing various old product like for example the previously used shampoos like clinic plus is now replaced by many new products like Tresemme, L'Oreal etc which customer find more satisfying than clinic plus.
So I agree with the point that customers are the king who decides the future of any product in the market.
(2)
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