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Is the Consumer really the King in India?

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Nupur Khanna said: (Thu, Mar 20, 2014 03:19:09 PM)    
 
I don't think that consumer is the king? these are just words to say that consumer is the king. Inflation is the king now. It is driving us. We can take the example of gold, its prices are forcing us to buy it or not, even if we need to buy it we cannot buy.

The king is the market and its prices not us. We are being driven by it.

We are not the king.

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Archana Rapate said: (Thu, Mar 20, 2014 03:10:13 PM)    
 
Yes, It's true because consumer is the assets for each company those who launches their products. Without customer no products will be sell. No profit for any company those who are launching their new products.

Without Consumer, No Advertisement, No business, !

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Snehal Mule said: (Thu, Mar 20, 2014 12:12:41 PM)    
 
Hi.

According to me yes consumer is king. Because product first preference are consumer, every time consumer need to something is new it means innovatives product he wants, thats why production management do hard work and fulfillment of consumers needs. Some companies give different different discount prize money gifts thats why increase the sale of a company and company get higher profit margin. For eg, Buy one get one free or buy two get two free.

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Lakshmi said: (Thu, Mar 13, 2014 11:28:26 AM)    
 
Hi.

In my point of view, I want to say customer is the king in India (in other countries also). Because the growth of any company will entirely depend on the need of a customer. If its not satisfied, then there won't be any growth. And now a days, each and every company is offering some discounts to have better growth, that means it is indirectly motivating the customers to buy their products. And according to the customers, and their lifestyle consumers always modify their product quality, and the cost also. So, customer is the king of India.

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Sai said: (Thu, Mar 13, 2014 11:17:52 AM)    
 
Hi to all,

According to me, its entirely depend on the people i.e., may be either customers or consumers. If the customer is strong enough, then we can say customers are the king. Otherwise, if the customer is not having enough strategies, to get his or her rights, then obviously consumer will be the king of India. And sometimes its the defect with the policies also.

Thank you.

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Vicky said: (Thu, Mar 13, 2014 08:08:22 AM)    
 
According to my point of view consumer are the king or may be, consumer known how to enhance the quality of the product to selling it to the customer, if the customer or consumer do not satisfied with their product. Then the product maker become in loss, so real king is consumer who runs the product.

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Narendra said: (Tue, Mar 11, 2014 02:42:41 PM)    
 
Hello friends,

I want to say that consumer is a king in present global market. Now a day consumer are more aware of their rights, consumer have multiple choice for products, if the product does not satisfy their needs they will go for the another product, it is pretty understandable if someone wants to make a business he has to treat consumer as a king and increase the quality in his product.

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Vijay Kumar Yadav said: (Tue, Mar 4, 2014 09:19:13 PM)    
 
Hello,

I am totally agree with this point that the consumer is really a kind in India. We have the power to change the fortune of any company. Because of the consumer, Reliance is Reliance and Tata is Tata. Consumer play the significant role in companies growth as well the consumer is reason behind the failure of the company. That's why every company today is focusing so much in to analysis the consumer mind and their need. The success of the companies depend upon the loyalty of their consumers.

At the time any company have a state of mind that they can produce any product and consumer will or they can think that they can cheat the consumer then the they are going to last stage of their business. Today consumers are aware of every company product and their brand and they become so sophisticated in their choices.

Thank You.

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Tista said: (Sun, Mar 2, 2014 08:49:54 PM)    
 
In my opinion consumer is not really the king in India. It is infact the advertisement and publicity campaign who are the real king in India they are the ones which attract the consumers and make them buy things sometimes even unnecessary ones all on the basis of advertisement. Then there is the brand value even if a good brand decides to create a utter useless product people will buy it.

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Harikrishnan said: (Sat, Mar 1, 2014 05:14:42 PM)    
 
Good evening.

Yes customer is the real king. The way we satisfy and make them easily available in the product the demand for most of the customers believe int their BRAND such customers are called premium customers.

And other type is the customer who believe in the PRODUCT,

Even though the brand changes frequent. So based on the service, quality, price customer changes their loyalty and change their brand "PURCHASING POWER" of buying the product DEFINITELY CUSTOMER IS A KING".

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Amrita Guha said: (Thu, Feb 27, 2014 06:46:57 PM)    
 
I think the consumers are the king in India because we are the people who are buying or consuming something that is we are actually giving at least 2% to 3% to the nation. If we don't consume then the producers will not be able to produce. That means directly or indirectly we are the king i.e. consumers are the king in India.

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Sandeep.P said: (Wed, Feb 26, 2014 09:18:01 PM)    
 
In my opinion consumer is the king in Indian market. The post globalization era marked a competitive economy which resulted in more options and choices for the consumers. They could bargain and buy any commodity only if they liked. There is no pressure on them to buy a commodity forcefully. The activities of consumer forum have given more powers to the consumers. The moto jaago graahak jaago itself is a true inspiration for the consumers. The forum and consumer courts protects the rights of the consumers.

Hence in my opinion consumers are the king of Indian market.

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Mugdha said: (Wed, Feb 26, 2014 06:10:28 PM)    
 
Hello,

We live in a country with population over a billions where we can find diversity and hence is the best place for selling goods and services. In resent years with development in science and technology and with the incorporation of concepts like globalization and liberalisation undoubtedly a great number of options are now available to the customers.

But at the same time it is also true that the customers are also manipulated for the profit of the organisation. They keep in mind the requirements of the customer not because they consider us as king but for the sake of their organisation. Consumers are not treated as king but certainly as a target to whom they want to impress and sell their goods.

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Jayasrinagisetty said: (Sun, Feb 23, 2014 09:39:41 PM)    
 
Hi guys.

As the discussion is supporting that consumer is a king I would like to speak a few words on this discussion.

If consumer is a king why he himself is suffering with the present increase of prices. Is he himself ruling that much badly to suffer himself?I want to simply quote that as much he has the part of role of a king that much he is the servant of the same market. Money is a good servant but the bad master in the similar way I think consumer's role is enacted in the market.

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Bmgindia said: (Sat, Feb 22, 2014 07:10:07 AM)    
 
Consumer is the king to drive the Indian market; so, it is essential to transform the demand, needs and expectations in the form of product. Lean management and six sigma consultancy are being outsourced by major players of trades to ensure the best return of investment.

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Rashid Khan said: (Fri, Feb 14, 2014 07:19:45 PM)    
 
HELLO EVERYONE,

According to me we can't said directly the consumer is the king or not, it basically depends upon the market type to which we are concerning, the king means has full right on the product as to decide the price of product and much more thing to be considered. As if we can see only one face of coin by saying the consumer a really king. It sometimes happens when the matter coming to services and other thing, let us take an example : you have gone to buy an appliance of any multinational company, if you think you are really a king so say the manager to give a discount of 50%, I think the answer of manager is like, go and get money first then think of the product, isn't it?

So how can one says the consumer is really a king.

Thank you.

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Gayatri said: (Wed, Feb 5, 2014 09:13:57 AM)    
 
Consumer is the king of India, I thing YES. Because take the example of software development it start with requirement step which is nothing but noting of consumer need, as it start with consumer then design, develop and then delivery to whom again a consumer! It start with consumer and end with consumer. If consumer likes than profit else lose. So consumer are the king not only in India in other country also.

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Renjith said: (Thu, Jan 30, 2014 07:11:19 PM)    
 
Hi Friends,

In my opinion consumer is always the king and will remain the same in future too. As Sri told companies are testing it first with the consumers to know if it will succeed actually not just now it has been done in earlier periods also. If a company doesn't consider its customers as Kings. I would say that companies future is too short.

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Rohit said: (Thu, Jan 30, 2014 11:12:33 AM)    
 
Saying that a consumer is a king signifies that the customer is driving the market and the products are produced according to his needs.

Yes after the liberalization and globalization in our country it can be said that markets are now driven by and products are produced according to the demands of the consumers only.

As there's no single product in the market of a particular type but are many. A consumer has many choices. He is free to choose and hence the most chosen product becomes the product in demand and is more produced by the producer. We are not forced to purchase a single product.

Also producers take input from the clients and the consumers and then build the product to be delivered. I can give an example of my company which builds loan booking application for the banks. And the banks are the customers. In this case we try to satisfy our customer as much as possible as per their demands and build the applications accordingly. Because we even know that if consumers won't be there producers are of no use. So its a one on one dependency situation.

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Shruti said: (Wed, Jan 29, 2014 08:06:42 PM)    
 
To answer the question, whether Customer is really a king in "India", I would like to draw your attention to few key aspects which are key to customer satisfaction:

1) Meeting the demands of the market, in terms of quantity of product available in the market.

2) Good quality of the product for the price one pays.

3) Very importantly, anticipate the ever changing needs of the customer at the right time.

Today in India, to cater to the billions of population, please tell me why did we suddenly have a shortage for Onions in India!

Why there is so much adulteration in groceries/milk/food/water.

Why, even the Indian products like Vicco turmeric and Indian Tea available in the Indian markets are of inferior quality, compared to the ones that are exported.

Why toilets and water supply in our Indian Railways, is the most unhygenic disease breeding spot in the country.

And why we still do not have enough good quality schools and hospitals to cater to the growing population of the country.

These examples make my belief stronger, that Consumers in India, rather than being the King, are treated with utter disrespect by the companies or traders.

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Ashwani said: (Wed, Jan 29, 2014 08:01:53 PM)    
 
Consumer is the king in a perfect competitive market, but when we talk about the monopoly market, it is the producer, who is the king and consumer might have to genuflect in front of the producer. After the era of globalization, there are very few sectors of industry in which the monopoly exists, so considering the majority of market ; consumer is definitely the king of India.

Now the top firms have started incorporating Customer Relationship Management (CRM) in their Enterprise Resource Planning, which clearly reflects the importance of consumer. The best of the ways adopted by companies in order to improve their brand image is to focus on their after sales services.

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Sri said: (Tue, Jan 28, 2014 09:13:03 AM)    
 
In my opinion the consumer is really the king, I can say it because now a days the company is manufacturing the product and for the trial purpose it is offering to some initial customers (not the final end users) to know about their product talk. There by they will try to change and improve some of the things which are necessary for their product to develop. So I think based on the customers only the company is going to produce the products. So in India the customers are really the KING of the market.

Rate this:   +6   -3


Rahul Panwar said: (Sun, Jan 26, 2014 02:23:30 PM)    
 
I am totally disagree of it the customer is king, because in my views Customers will never become a king in India if their status are not coping up with their preferences. Customers will only become king in India if they are really getting the opportunities to fulfill their needs and preferences without any discrimination whether of status or money.

Rate this:   +7   -8


Sbl said: (Sat, Jan 25, 2014 09:17:15 AM)    
 
Customer is the king of any market in anywhere. Day by day business management increasing through only the customers right. Business is nothing without customer. Any business firm must satisfy customer needs, then only it can survive. Today so many companies offers same type of things with different shapes, prices, colours at last customer has to choose which is suitable to him/her. So I think customer is the king of any market in India.

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Loren said: (Fri, Jan 24, 2014 07:53:11 PM)    
 
Yes, consumer plays an important role in buying and selling activity. If the product is according to consumer's expectation then he'll buy that product. If that product satisfies the consumer's want then may be he'll buy that product again. So consumer buys product according to his wish. Not only in India but also all over the world this things happen. So consumer is the king.

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Arun Singh said: (Thu, Jan 23, 2014 01:06:59 AM)    
 
Hello Friends,

I would like to share my views about TOPIC "customer is the king of the market or not". According to me customer is always the king of the market. As everyone know before launching a product a profound survey is done, and based on the outcome of it future of product is decided.

Many of my friends said companies manipulate people by adds, warranty discount offer etc all are used to abet people that's why people buy their product. Let me clear one thing their is a unending list of product which failed like crystal pepsi, vanilla coke, rasna, tata sierra etc bcs their anticipation about customer need was wrong that's they failed.

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Hyndavi said: (Wed, Jan 22, 2014 09:25:02 PM)    
 
Hai.

Consumer are the real choosers because they buy the things what they want. So the product will come based on the needs and values of consumers. So without giving the values to consumers the running of their business is slow down. The companies, factories or any other things what ever it is developed when these consumers consume their product. Based on this companies produces what the consumers demand.

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Chinju said: (Wed, Jan 22, 2014 07:25:36 PM)    
 
The customer is really the king of India. Customer is the main central point of each and every business enterprises. So we have to give more priority to our customers and for their satisfaction is the main ingredient of the successful business.

Rate this:   +1   -1


Subhash Paul said: (Wed, Jan 15, 2014 11:58:28 PM)    
 
In my view customer really king in India. Because every company survival depend upon the acceptance or rejection of their product by the customers. So, companies come up with new strategies to satisfies their customers.

They provide customer added value such as customer care centers, call centers, etc to get their feed back about their product.

Customer have the power to take a company to higher level or to destroy a company. So, customer can be considered the king in India. Thank you.

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Niteesh Managuli said: (Tue, Jan 14, 2014 02:27:52 PM)    
 
Needs wants demand these 3 words can be do everything in the modern market, if there is no customers no market. Basically market is an servant of the people, consumer one of the part in the market field.

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Pranita Dafal said: (Mon, Jan 13, 2014 03:23:12 PM)    
 
Hello friends,

According to me, consumers are the king of the market.

Market is the place where buyers & sellers come together to sell their products.

Marketing start with the identification of needs of the customers and producing the products to satisfy their needs. So customers needs are of utmost importance.

If company launches the product without understanding customers needs then it will fail to satisfy the customers. That product will go in decline stage & will no longer sustain in the market. So customer is central to market.

Rate this:   +1   -2


Amrit Pal said: (Sun, Jan 12, 2014 12:31:59 AM)    
 
Friends I would like to add.

First the meaning of real king is the one who rules,

Coming to the topic itself in India consumers are not ruling they are just switching there need according to the latest product launched in the market or to get a high value from friends and society itself.

So consumers definitely not the real king of India.

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Shalabh Saxena said: (Thu, Jan 9, 2014 07:16:11 PM)    
 
Hello friends,

First of all I would like tell that the meaning of consumer and customer.

"Consumer refers to those who consumes the goods and Avail the services".

"Customer refers to those who generally purchase the goods".

In the marketing Point of view "Customer is a King".

So consumer is really the king.

Many companies focuses to manufacture their products according to their customers.

Companies wants to create the image of the product in the minds of their consumers through different advertisements.

Like "Meri Maggi" promoting by Maggi Brand.

"Life's good" promoting by LG Brand.

So we can easily say that Consumer is King in India.

Rate this:   +9   -10


Ranjeet Prajapati said: (Wed, Jan 8, 2014 11:30:36 AM)    
 
Hello friends.

Consumer is really the king in the western world because the companies are giving most important to the consumer. Before lunching a product they do the market research regarding customer preference then they introduce in market. Moreover the consumer forum in the western part are well developed and maximum number of consumer aware of integrity of consumer forum. In case of India up to certain extent consumers are the king.

Because in pure monopoly market consumer do not have any option. They have to stick with one brand. They become the hostages. E. G. In Indian railway, power grid, people do not have any option. But in case of fast moving consumer goods they have the option as they can switch to another company. Consumer forum is neither well developed nor people aware of it. So in India up to certain extent they are not the king else is true.

Rate this:   +5   -1


Sunil Kumar said: (Fri, Jan 3, 2014 05:36:56 PM)    
 
Hello Friends,

It's a wonderful discussion is going on. I would like to add my view on this. I totally agree with this point. In India consumer's are king. Think about McDonald they are not selling vegetarian food all over the world because of India's consumer they change their business line.

Rate this:   +8   -19


Tetri said: (Thu, Jan 2, 2014 04:29:53 PM)    
 
If we agree and say customer is king, then we are also trying to say that the customer is always right which is not always right. The customer only becomes king if the business transaction is of value to him, being it quality or quantity.

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Guru said: (Wed, Jan 1, 2014 09:16:22 PM)    
 
Yeah. Consumer is not only the king of India but of all the world because a trader or businessman was also consumer when he first started his business. Whether it is callcentre, travel company, business of anything, airport, politics, or anything all work for consumer, if consumer do not buy anything then no business can run easily. Both are dependable of each other like consumer or worker. Consumer needs are the needs of businessman or other companies. So really king is necessity of things whether it comes from consumer or businessman.

Rate this:   +8   -3


Sudha said: (Sun, Dec 29, 2013 10:06:49 AM)    
 
Of course I agree customers are the king in the market that's why innovation technology takes place to satisfy the customers according to their taste and preference for that research and development is going on and on.

Rate this:   +7   -3


Saranya said: (Sat, Dec 28, 2013 09:18:00 AM)    
 
Hi friends, I would like to share my views about this. Yes, It's really consumers are bone of our country. Without them how would we produce the economic status, without them how can we live. Because everybody connected with Indian economy this is the known fact, customer really king.

Big companies lost their growth when they failed to satisfy the customers, they thing branded products would be easily brought by customers. They trying to show some great advertisement for their products, they brought some famous actors for their ads. By the way people nowadays are intelligent, they doesn't care about the ads. If the product where produce good quality, they buy it otherwise no use. I concluding Customer Satisfaction was the main thing. That's only improve our Economic level around country as well.

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Rajkumar said: (Fri, Dec 27, 2013 11:11:27 AM)    
 
Hello friends according to my point of view consumers are the king of market because every organization are either product base or service base but in both case they need customers to sale out there product or serve there service to customers.

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Sneh Arora said: (Thu, Dec 26, 2013 07:35:48 PM)    
 
Hello friends this is Sneh arora, I want to add one more point in this wonderful discussion. As per my point of view only rich consumer is the real king in the market. Whenever any company going to produce new product it keeps in mind need, taste and preference of rich consumer only. Poor consumer just have to compromise along with this.

Rate this:   +4   -9


Arjun Chohan said: (Wed, Dec 25, 2013 11:57:17 AM)    
 
My point of view customer is always a king. Nowadays customer wants to the better services. What happen my friend booked a cab and she remainder the cab person 2 times to come in time. The cab person came 45 minutes late. Giving this type of service they can easily lose the customer and what happen she posted on her facebook about this. There the customer will become a competitor. Why because they spread the bad news about the company services. So what am concluded providing a good service to the consumer and satisfied his/her wants.

Rate this:   +4   -2


Vivek said: (Sat, Dec 21, 2013 10:14:22 AM)    
 
This statement is apt that customers are the king because after globalization and privatization the market has become consumer centric. It revolves around the customer keeping themselves at the centre.

Whatever the goods a firm produces depends solely upon the needs and demand of the customers. Nowadays since customers have an upper hand in selecting the goods according to their need as the competition in the market has grown. So only those goods will remain in market for which the demand is comparatively high and better than the other ones. And demand is finally going to be decided by the customers keeping in mind their demand, pocket condition, needs etc.

Rate this:   +2   -1


Aims said: (Tue, Dec 17, 2013 08:43:57 PM)    
 
Yes, Consumer are the Real King. The entire market, Government, non Government, Research, Policy is dependent on Consumer. We have to Give Value to Consumer. If any One neglects Consumer be in Public or Private life he will became a big Zero. Consumers are responsible for our growth not we for them. As a Mass They are the Emperor of the World.

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Pala Prasada Rao V said: (Tue, Dec 17, 2013 07:07:11 PM)    
 
I am skeptical about it in the prevailing conditions ridden with capitalist forces. Here the consumer is beguiled into believing that he/she has choice but in fact he does have. This is what we call interpellation in Althussar's terms. The other issue is that he gets confused about the quality of a product. He does not have any valid knowledge and therefore has to depend on the deceptive propaganda of ads and tall tales mentioned on the glittering covers.

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Vikesh said: (Mon, Dec 16, 2013 02:20:24 AM)    
 
Hi friends,

According to me.

Yes, I agrees of this matter but consumer will be king of India when then they have to appropriate value of the any product and if not that they should have also need and satisfaction of the product. Actually that consumer can be king who have more purchasing power and money-full man. From the lower class family can not afford to purchase anything.

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Kishore said: (Sun, Dec 15, 2013 04:23:49 PM)    
 
Vendors or retailers has to consider what are the consumer requirements, what type of product they are looking for, what the present generation is looking for and so on. So, in retailer perspective consumer is king. But in whole retailer is king as he gathers all the consumer requirements, their likes, dislikes and he has to analyse them clearly.

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Kishore said: (Sun, Dec 15, 2013 04:15:47 PM)    
 
One of our friends is saying that "consumer is accepting every thing as NEW TREND, when a person accept this, everybody simply follows him". I agree with this point, what she's saying is definitely true but you need to think why the people are following the NEW TREND and why everybody follows it because people are looking for something new and something useful.

For ex if you consider mobile phones. Previously smart phones offered up to "1.2 ghz dual core" processor, but then after "1.2 ghz quad core" processor came into existence and now most people opt the mobile which is offering quad core processor as it provides fast processing speed. By this what I mean is consumer doesn't blindly bye the product they look for something new and useful.

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Vimal Raj said: (Sat, Dec 14, 2013 10:28:55 AM)    
 
In my point of view consumer not only really king even retailer is making a customer to attract to purchase particular product through effective offers and create brands. So, customers are not to analyse and make purchase on particular product. Retailers make a king of customers in Indian market are few products only. Most of products are purchase by unknown about it. Consumers are like young generation may affect to change Indian markets good and bad.

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Sandeep said: (Mon, Dec 9, 2013 12:54:11 AM)    
 
Hi I am sandeep and as far as my concern that consumers are the real king of the Indian market because any company who wants to introduce any type of product into the market should have to know about consumers need and wants and should have to conduct a research program related to CONSUMER NEEDS AND WANTS. THANX.

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Hozefa said: (Sun, Dec 8, 2013 10:46:03 AM)    
 
No I do not agree with statement because today there are so many customer are there which are cheated by manufacturer or service holder for example dispensary shops are cheated customer by giving expired medicines.

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Pooja said: (Wed, Dec 4, 2013 02:53:33 PM)    
 
Hi Friends, According to me the customer is a king in India. We launch a product as per customer need and aim to satisfy them. If customer accept your product your market demand will increased. If customer is not a king then why we not open meat shop in Gujarat? Also good example of Mcdonald's when they enter in Indian market there was no scope because they only sold non-veg burgers. After that they did as per customer demand and now we see the rush in McD.

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Suhasini M Yanagunti said: (Tue, Dec 3, 2013 06:40:51 PM)    
 
Hi friends this is Suhasini After listening to my friend's opinion, I want to add my points to this wonderful discussion. Actually I don't agree that consumer is king now a days, Instead He is acting as per the manufacturer's selling technique. Now a days consumer is accepting every thing as NEW TREND, when a person accept this, everybody simply follows him. You would have seen in different dressing styles, hair cut styles. Coming to the technology side same thing Manufacturer is creating need for the consumer and making him to attract towards his product.

Thanks.

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Pooja said: (Sun, Dec 1, 2013 05:00:50 PM)    
 
Hello friends. In my opinion consumers are just the virtual kings. i.e. They are king just for name sake. In reality its the company who plans all the strategies and policies to manipulate the market and to sell there products and earn maximum profits. The consumers are made tempted by the attractive advertisements and sales promotion techniques. Consumer satisfaction is given importance but that too in partial means. For example companies provides after free sales services, consumers find it good but they don't know that the price which they had paid is inclusive of that service charges.

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Amit said: (Fri, Nov 29, 2013 04:57:55 PM)    
 
I think consumer is real king because every aspect of product is designed or made according to consumer taste. Consumer has the right of reject or accept a product according to his necessity. Big companies or small companies everyone think as per consumer perspective and mind their utmost motto is to earn money by satisfying consumer need rather than satisfying own need.

Their nothing in this world which is made not made for consumer (small and big).

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Poonam said: (Wed, Nov 27, 2013 08:13:44 AM)    
 
Hi Friends, According to me consumer is really a king of India. Companies launch product due to satisfy customer. If customer is not satisfied with product they will go for another option. We have seen lots of businessman's business get ruined just because of not satisfied the customer. Even in IT companies employee work requirement of Client.

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Kapil said: (Mon, Nov 25, 2013 07:32:34 PM)    
 
To me costumer of India is not a King any more,

1. No one can satisfy a costumer even if you give them 20 or 30% more, most of them would ask for even more.

2. Blackening of goods has began to rise very fast, one has to pay more for anything he purchase Even then he can't even blame anyone in case of swindle or thagi.

3. China is so much involved in market that the seller is not liable to take any side if costumer not get that quality for what he had paid.

4. Competition is so much in the market that many of them are ready to provide the product, at low price using an adulterant.

5. Favoring the sellers or manufacturers, that expense is quite high in making elements, that everyone couldn't afford it.

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Shruthi.R said: (Sun, Nov 24, 2013 02:32:29 PM)    
 
Hi friends I am shruthi "our topic is customer is the king of the business of course they are the king. Whether the product stays in the market or not s depends upon the customer. Satisfying a customer now a day it become a very big task. Many companies are investing a lot and lot for advertise their product but the really fact is a good product no need advertising. Without customer. First the companies have to get more number of customer then they automatically get consumer".

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Om Pal said: (Thu, Nov 21, 2013 08:13:10 AM)    
 
Hi I am om. As per my point of view, this statement is true that customer is really king in India market because any production of any product run after the demand if there is no demand no productions will be there, every company has one target to satisfied their customer so in this sense company treating their customer as a king. Thanks.

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Ankit Tandon said: (Tue, Nov 19, 2013 06:50:26 AM)    
 
Systematically if we consider this point from the point of view of company we will find that what it does is just to earn profit, it doesn't take initiative to invest in low laying areas, where customers have differing demands. Explaining from an example, if we take our country India, which is divided in different chungs and states, have differing tastes all over.

Yeah its correct that company produces different goods according to tastes of different locations but it converse is also correct because it produces and sells it products only to those areas which have almost similar taste in a location. And those places are usually always skipped which have differing. Taking these points from the point of view of India it is very difficult to find people of similar taste in an underdeveloped city/place. So there are many customer whose demands are left out and also a company never looks for individual demand.

Rate this:   +2   -9


Ram said: (Sat, Nov 9, 2013 09:41:50 AM)    
 
I would say consumer is and always will be the king of this competitive markets. Markets need to come up with better strategies to satisfy the customers like free stuff in return for buying their product, giving extra quantity for the same price. Well that's what servants do to satisfy their kings.

We have the ability to determine which product is going to be a jackpot and which one is not, making us heroes in this picture. Of course, every picture has a "villain" like in our case, false claims by companies just to allure some crowd, delay in customer services once you buy the product and the list goes on. But what we tend to forget is every "villain" somewhat works as a motivational force to bring out the best out of our hero. Now these costumers act as source of awareness and somewhat check these monsters. At the end of the day, a happy ending.

Rate this:   +4   -1


Vikas Panchal said: (Thu, Nov 7, 2013 04:20:50 PM)    
 
Hi All as per my understanding India or any other country is depend upon the company and country policies. If any company want to be stable in with quality, goodwill. The company should treat consumer as a King. EG: In some of the restaurant if consumer do not like the taste of food and complain to the owner than he\she replace the food with Fresh one and with better taste without any etc charge. Its also a fact many companies do not treat like that to a consumer. But if a country want that consumer should be treated like a King then companies and factories must be treated like a king to a consumer so its totally depend on the company and country policies.

Rate this:   +5   -1


Anirudh Chowdhury said: (Tue, Nov 5, 2013 06:20:16 PM)    
 
What I would like to share is, consumers are the sole reason for which any type of company can trade and flourish itself. Company's and manufacturers produce goods keeping in mind the latest needs and taste of the customers.

Moreover, a company has its earnings only by selling off its goods i.e., by satisfying the consumers, fulfilling their aspirations about the company and individual needs.

So a consumer is the real king.

Rate this:   +4   -0


Rohit Kumar said: (Mon, Nov 4, 2013 10:12:04 PM)    
 
Hello friends,

My name is Rohit kumar. I want to add a point to our colleagues discussion that why we are not seeing the negative point that customers have to buy goods like, mobiles, laptops, tablets, electronics media etc at much higher rate than that in any other country like china, america. Iphones are launched in India after some months from the production of it. India's customers have to wait for a period of time.

Take an example of laptops. There are many laptops versions which are not available in India. We have to buy electronics things at much higher rate than any other country. Actually our government have to take some effective steps for solving this problem. Except this problem we can say that YES consumer is king in India. That's it which I want to add in this discussion and Thanks for the attention.

Rate this:   +3   -3


Himanshu Arora said: (Sat, Nov 2, 2013 02:36:45 PM)    
 
Hi Guys.

I too feel that Consumer is really the King in India, only if He is rational and knows about his/her rights. Lets take an example of the mobile industry. Nokia which was once the leader in the mobile industry, has now lost its majority of market share. The reason is because when people were starting to shift to Android OS, they didn't cater to the demands of public and continued with their Symbian OS. The result is in front of us. So, if they had listened to the "King" their market position could have been better.

Like a coin this topic has two sides too, there have been many cases of poor after sales service or cheating by a shopkeeper/producer. So, a customer has to be aware of his rights. He can always take help of consumer forums to tackle the problems. Yes, it involves money and time but hey you gotta make efforts to achieve something.

Thank You.

Rate this:   +8   -2


Akash said: (Sun, Oct 27, 2013 04:39:01 PM)    
 
I think that consumer is king or not depends on situation. When we will talk about remote areas, there are so many competition among companies and people can choose things, accord. To their budget and need but at few backward areas, only limited number of products are available. So consumer have to purchase it, there is no choice. Apart from from it, at some places, you'll have to pay more than MRP.

Rate this:   +9   -4


John Vesli said: (Sat, Oct 19, 2013 07:16:36 AM)    
 
Yes. I do agree with the statement guys. Without consumer there's no birth for any product to be sold anywhere on this earth, not only India but also anywhere on this earth consumer is most important and mainly in developing and having more population countries like INDIA automatically consumer will be the king because if one person likes automatically it will be spreaded over among them. So there it even reduces the burden of company's. Not only in buying but also to make that product to be advertised in India consumer is king.

Rate this:   +22   -4


G. P. Singh Jadon said: (Fri, Oct 18, 2013 11:13:50 PM)    
 
Consumer/customer is king for the producer/dealer this is not just the case of Indian customer. Since globalization and industrialization the competition among the producers/dealers has been increased to a great extent which had made the consumers more educated about the market which had made him the king. But as we are discussing about the Indian consumer I would like to say he is also the king but "this king is not ruling over the market" because of the drastic changes in the Indian economy.

Rate this:   +9   -4


Kriti said: (Fri, Oct 18, 2013 10:51:26 PM)    
 
What I feel is. Whatever is produced in our industry, there is just one motive behind it, that is to earn money, and the money can only be earned if the consumer is satisfied with it. So even if it is not given a primary weightage, still consumer is considered the king, and all the products in the market are produced keeping the need and desires of consumers in the mind.

Rate this:   +8   -2


Sreedhar said: (Fri, Oct 18, 2013 02:22:11 AM)    
 
Hai Guys !

Yes, our topic is "customer is king".

It is absolutely true for any business from ancient clothing business to today's consultancies.

Company has provide what ever the customer is required. If it is not required make it and show them how is it required for them. If the customer is not satisfied with product, it normal that market for that product will be down.

In countries like India, they have consider because we are second largest populated country in the world, which can change a lot about the product in market. Introducing FDI and MNC companies in our market made it more firm that it really customer is king, as they consider the feedback for product is very important before they release it into market.

Rate this:   +12   -3


Pratyush Hajela said: (Mon, Oct 14, 2013 11:51:14 PM)    
 
Hello everyone. Good morning to one and all. I respect everyone's views. As per my point of view customer are real king because today according to customers need products are coming in market. If product is not suiting the needs of customer then that product wouldn't be able to survive in market and because of that marketer might have to face downfall in purchase of product. Like if we take example of cars then these days in many cars you may see GPS is very important earlier there were no car came with GPS but now days customer is asking for technology. So it is important for marketer to upgrade its technology so to survive in market.

Rate this:   +8   -0


Tushar said: (Sun, Oct 13, 2013 02:33:26 AM)    
 
McDonald, Coca-cola these big brand came to India and initially rejected by Indian consumers they had to change their positioning, marketing strategy according to consumer taste and preference and came back to India now ruling the market it shows consumer is really the king in India.

Rate this:   +34   -2


V Satish said: (Sat, Oct 12, 2013 05:44:14 PM)    
 
Yes gentlemen I agree that consumer is really king if India we can see that if we purchase any item from market if it was defected they say that goods once sold will not be taken back but govt is making hard for convenience for consumer there us consumer court. If consumer is unsatisfied with the product he may go to consumer court and lodge an complain against it.

And now a days for poor people who are not aware about their write in TV jago grahak jago add us coming which shows govt is trying hard for consumer after the FDI and globalisation it us proven necessary.

Rate this:   +5   -0


Thaiyalnayaki said: (Sat, Oct 12, 2013 01:09:05 PM)    
 
Hello everyone, good morning to one and all. I respect everyone's views. In my point of view customers are really the king in any business starting from local to national business. Nowadays many products come to the market, but only a few products sustain their market rating. It is because of customers. Without any source no one can do any business, customers are the source to any business. As technology has advanced, business people have to make updated product in order to stay in the minds of customers. There are many facilities for the customers like customer care, consumer court etc, through which the customers can raise their views. Finally I would conclude that customer is the king.

Rate this:   +2   -0


Shagun said: (Wed, Oct 9, 2013 11:15:18 PM)    
 
Yes, I agree with the statement that "consumers are the king ". As it today competitive world whatever product is made is made according to the needs of the consumer. If the technology fails to meet up the expectations of the consumer the product definitely fails in the marketplace weather its it from food to appeals to electronics to home finishing everywhere the consumer is the king. Lets take an example of mobile phone earlier there were numeric keypad phones but with the change in the lifestyle of the people, marketer started producing mobile according to type need of the consumer from just a numeric keypad to qwerty keypad to touch screen to air view and so on and now numeric keypad are not found in the market. In order to survive in the company the marketer has to take in the consideration the needs of the consumer and it applies to all the things available in the market. So I strongly believe consumer is a king.

Rate this:   +6   -1


Swapna said: (Tue, Oct 8, 2013 08:18:50 PM)    
 
Hi friends.

Not only In India, all the business are run to satisfy customer needs and to solve problems of clients. If there was no customers how would we run our business without source? even though there some business which have customers indirectly. So, I think customers are not only kings but also gods every in the world.

Rate this:   +2   -1


Deekshit said: (Thu, Oct 3, 2013 07:39:42 PM)    
 
Hello every one, in my point of view consumer is king or not depends on the situation. If you see in private sector the consumer has various option to choose what he wants, whereas in public sector like railway, diesel etc the consumer don't have choice to buy at his price so in this case consumer is not a king.

Rate this:   +38   -6


Pavan_A said: (Thu, Oct 3, 2013 03:38:26 PM)    
 
Good evening to everybody, according to me king means 1 person who rules. But in our country tell me just one company name who follows it? In sales company officers or giving preference to consumers but they are not solving problems.

If we took India government as a company and public as the consumers then who is the king. ? I think everybody Know the answer.

It's very nice to hear that every company is saying that consumer is our god. But in practical they are treating as "DOG" not as a "GOD" it is just reverse.

In service sector officers are meeting thrice in a day. But if consumer wants to meet they are busy with another consumer. Firstly company has to hire more employee's to bring this statement true.

Rate this:   +32   -9


Deepak Adhikari said: (Thu, Oct 3, 2013 10:11:24 AM)    
 
Hi friends.

I think its correct that consumers are king in india, because they are the only who can say a YES or a NO to any product of their need. For example if a person want any product then he or she has the power to choose from a variety of the brands. And the government has provided the consumer, consumer forums so that if they have any complaints regarding the product sold by the company, he/she can go there. And every small to a big company are doing their promotions and endorsements to create their market n to satisfy the consumer.

Rate this:   +4   -1


Anoo Chinnam said: (Tue, Sep 24, 2013 07:24:24 PM)    
 
Hi friends I really agree with the statement consumer is a king.

But he is deserved for that only when he was not fell in the magical nets of the marketing giants by their false schemes to attract the consumers, for eg: buy one get three free etc etc.

But truly speaking customer is a king because from FOOTPATH VENDOR to BILL GATES every one tries to satisfy the customer by playing various puppet shows.

He is who responsible to make a person king or the servant because he who creates the demand for the product for his comforts and necessaries.

Rate this:   +26   -2


Salman said: (Tue, Sep 24, 2013 12:51:01 PM)    
 
In my point of view in India the consumer is not the king. Because due to the rapid increase in corruption, the consumers which are appropriate for those things, they are not getting what they want. Most consumers are not satisfy with this system. Although we think that they are the kings but it is not happening like that. Not only in one service they are facing problems in getting goods they need.

So consumers are not the king of this country, they are only bait to the some other who are doing corruption.

Rate this:   +4   -7


Nitu said: (Sun, Sep 22, 2013 08:03:07 PM)    
 
Yes consumers are really the king of India but it will be possible if they will realize their own power. The govt has made consumer court for the consumers. If any retailer, shopkeeper etc will not provide quality goods then the consumers have power to drag them to the consumer by filing a complain against them. But in India as some people are illiterate, even some literate people have not a clear vision about policies of consumer court. So the govt should create awareness about this and make people know their own powers. For e.g if any service provider has taken money and not providing good service to the people then the people should complain against them in consumer court and they can get their money back from the company.

Rate this:   +24   -2


J V Sandeep said: (Thu, Sep 19, 2013 09:38:54 AM)    
 
Hello, good morning friends this is Sandeep and I would like to place my opinion about this present issue. According to my opinion the consumer pretends to act as a king but actually not. On an over view we think that consumer is a king of any business because any business or a firm gets fame only if it satisfies the consumer needs and if the product attracts the consumers by its model or application or else design.

But, when consumer gets attracted to a design or a product its prices sits on peak and as a common man could not effort to buy it so he gets though the other products which lies in his budget and gets promoting it as a best one to the nearby people and they too buy the same product and slowly its craze improves and it again sits at stake after few period or manufacturing such product gradually stops and due to this he again shows attention to another product. Due to this a customer is finally forced to buy a product and from this we can understand that the firms are showing the consumer as king but actually he's not.

Not only this the consumer is attracted by the offers and discounts on the product though he is actually not interested in them. For example consider soaps, if the consumer is attracted to a lux by its fragmence. But, beside when he sees that santoor has an offer that buy 3 and get one free. A common man would rather go for the santhoor even his interest was on lux. This shows that the firms are making the consumers pretend to act as a king but he's not.

Rate this:   +115   -8


Saumitra Pathak said: (Wed, Sep 18, 2013 04:50:50 PM)    
 
Hello Friends,

According to me consumers are not the real King in India whereas these are the source of the entrepreneurs of getting profit. Because whether entrepreneur provide good product or not But consumer buys their product by getting confuse in extra large advertisement.

We can only say that consumers are the main focus of new entrepreneur but as soon as the product gets the brand name, consumers become the source of getting profit.

In India, Consumer can get satisfy either from the quality or from the price. Because if it looks for quality than consumer has to pay high price, similarly if it looks for price than he has to sacrifice from quality.

So friends except for new enterprises, consumer are not the king in India.

Rate this:   +4   -3


Darshan said: (Fri, Sep 13, 2013 04:34:58 PM)    
 
Hi, for any person or company, consumer is the King, cos consumer is the source where he/they mint money from.

Now speaking about quality produced and delivered by these people depend on how faithful are they towards their business.

Speaking about quality tampering or deceived behavior to its consumer, its not only directed to villages or small towns, it do happens in metro cities too.

Now there are many organisations who do believe in quality and have been delivering the same to people like Reliance, Tata, Hero etc, the best notable example who in-fact proved that Consumer is their king is "GroupOn" the online store, where they had sold Onions for just 7rs/kg when the whole nation was doing it for 10 times more.

Well I would conclude consumer is the King, but it depend on how we treat and deliver them the quality.

Rate this:   +5   -2


Keerthana said: (Thu, Sep 12, 2013 08:00:30 AM)    
 
Hi friends,

According to my point of view customer's are the real 'KING'. Because without customer's need the producer's can't produce their product and sell it. Company's growth depends upon the customer's satisfaction. For example, we can consider SONY's product. Day by day it met tough competition among all other products. Still it stands because of its quality which the people believe it.

Rate this:   +6   -6


Akshay said: (Wed, Sep 11, 2013 06:22:19 PM)    
 
Hello friends.

According to me consumers are not a real king but rich consumers are a real king as they are satisfied. First thing is that many big companies manufacture most of their product according to the rich customers need and their satisfaction. Rich customers only have the ability to purchase high end products like Nike shoes or zodiac shirts.

Big companies know very well how to make profits they are very good at it. According to the demand they will manufacture high end products with good quality and keep the price accordingly which suits them as they know rich customers would definitely hunt for these good quality products which ultimately gives satisfaction to rich but not middle class consumers.

Rich Customers are being satisfied that's why there has been a huge turnover across the companies in the world. Companies never have tried to reach each level of customers that is ordinary people can hardly afford to go to the showrooms unless they have enough money in their pockets. An ordinary man/woman will have to satisfy their needs where he/she can afford like he/she have to purchase their belongings from the roadside. Big Companies are only concentrating in making their profits.

Rate this:   +2   -4


Siddhatha said: (Tue, Sep 10, 2013 11:31:33 AM)    
 
I agree to it. Because in real sense "customer is the king". He has the option to make a choice, deny, complain, influence. And in this way he can change the whole geography of market. There was a time when customer didn't have a say against any odds that is done to him. He had no choice but to accept it. But now the situation differs. If a customer is not satisfied/ cheated he can complain against the producer/ service provider. The mechanism is present there in the form of ombudsmen in every field.

Rate this:   +1   -0


Anurag Soni said: (Fri, Sep 6, 2013 03:14:23 AM)    
 
Well I think that we can't generalize that consumer is a king in India. It depends on the product what he/she wants buy and where. Like in small places most of the shopkeepers enjoy monopoly and limited amount of goods while there are also the cases when sellers come at your doorstep. Some time shopkeepers sell poor quality of goods or even second hand goods and use defective weighing machine. In India consumers can not exercise their rights wholly.

Sometimes Companies have to give up before us and they introduce schemes or lower down the prices because of competition.

Rate this:   +5   -0


Deva Manasa Reddy said: (Wed, Sep 4, 2013 10:59:51 AM)    
 
Hi friends,

Good morning one and all. Our topic is consumer is really "KING".

According to my point of view consumer is really king, company's manufactured a product and present that product in market and depends on the consumer satisfaction.

And the consumer before going to buy or purchase a product he/she knows about that product very well.

Like,

Quality of the product.

Prize.

Life time of the product etc.

As our India is a family of poor people company's before going to manufacture the same product should be manufacture in high cost and low cost. Then the consumer ll satisfy very well and the profit to company is more.

Thanks friends.

Rate this:   +10   -3


Suraj said: (Tue, Sep 3, 2013 12:49:49 PM)    
 
I respect all the views and agree on some views. According to my point of view consumer is real king but in certain conditions only. Like they have right to bargain in product which came from national market but the can not bargain to the product which came from international market like Soft Drink, Soaps and many more. But here also they are the one who has lot of options to choose the product that's why they are the real king.

Rate this:   +6   -2


Satyam Kumar said: (Sun, Sep 1, 2013 06:52:43 AM)    
 
We can consider the customers as king in India because every company performs market analysis in order to know the opinions of customers about a particular product and accordingly, they launch their products in market.

Once the product is launched, they do research analysis of taking feedback from customers and bring improvements in product to relish the customers.

In market, only customers decide the fate of a companies because it is the customers who have to buy their products at the end of the day.

But, in some cases, the consumers become victims and they are not left with any choice.

If we consider the inflation and monopoly in market, then the customers become impotent.

The regal concept with customers relies on types of products:.

A). Essential items:Here, the customers have to buy these items in any condition and the retailers enjoy this helplessness of consumers.

B). Luxurious items: Customers are real kings here because they are so many options for single type of product. The firms provide many lucrative offers and discounts. They provide services even buying the product.

Rate this:   +21   -0


Thiru said: (Thu, Aug 29, 2013 07:26:05 PM)    
 
Hi friends. This is Thiru I agree with all every one view point. And my point of view its fact consumer is king. Here every product defence upon the customer. But consumer having many number of option in the product. So consume can choose the quality and price consider the other products and verify the that particular product. Then they will go to buy the market and shop. So consumer is really king anywhere in the world.

Rate this:   +3   -4


Md Junaid Akhtar said: (Mon, Aug 26, 2013 03:16:23 PM)    
 
Hello friend.

Customer is the king of market because any company depend upon the customer. Many company provided many product but we choose them what type of product we satisfied. Then we buy and purchase. When I am going to market and go to a shop. We saw that varies type of product. Then we not purchase it is very painful of the shopkeeper. So I think customer is a real king.

Rate this:   +4   -3


Irsh said: (Sun, Aug 25, 2013 01:33:37 PM)    
 
Today in the Market Company easy to Make Foolish the Consumer. Company manufactured the product is attractive covers. Therefore, Consumer not Consider actually product, its quality. Today is easy to crap the king of the market.

Rate this:   +7   -4


Malaya said: (Sat, Aug 24, 2013 01:19:33 AM)    
 
According to my point of view if the price and quality is not satisfied for a consumer then they can't purchase the same production because they have many option instead of that and hence the product demand will be less. So the consumer is the real king in India.

Rate this:   +2   -3


Harry said: (Fri, Aug 23, 2013 07:18:03 PM)    
 
Hello everybody,

In my point of view, consumers are not the Real king. They are acted as to be a King. Because consumer could not fix the rate of products. They just buying it and enjoyed it. At least they have a chance to bargaining the products. But only some of the products can be bargain.

For example, in India today's rate of Petrol and gold cost goes to very very very very high. A Middle class family have not enough money to run their family. All the technologies are developed in India. But the basic salary of human being in India is still very low. Then how can we say like that consumer is a King of India?In 2010, the World Bank reported that 32.7% of the total Indian people fall below the international poverty line of US$ 1.25 per day (PPP) while 68.7% live on less than US$ 2 per day.

Rate this:   +65   -1


Sandeep Mishra said: (Mon, Aug 19, 2013 04:28:56 PM)    
 
According to my view consumer is real king of market.

Each & every company's future depend on the customer satisfaction. Without satisfaction consumer will not purchase anything from the company.

There are so many option available for consumer in the market. And consumer test & analysed the product before purchasing.

Let take a example of samsung mobile why it is top mobile selling company of the India because it focused on consumer need and satisfaction within his budget.

Rate this:   +9   -2


Suhaani said: (Sun, Aug 18, 2013 05:53:42 PM)    
 
Consumer is a king not only in India but everywhere across the world. Success of any product depends on its consumers. If consumers are happy they can go for a long run but if they are not they can manage for a very less time.

Rate this:   +2   -1


Sachin Nirmal said: (Sun, Aug 18, 2013 03:36:23 PM)    
 
Hello friends,

This is Sachin here after listening to ever everyone view I respect them and wanted to express my view on this firstly I am agree with the topic that customers are the king for example when we go in the market we can choose the products according to our need if our requirements is to buy best quality products then the prices will also be high If our budget is low the we can buy the same product in low price eg:If you buy cell let it be Note-2 then it costs us for 36,000 we are also having micromax cell in a market with same features but less price say 10,000 so its depending on the customer view he want to go with which cell as he is having a options with him if he doesn't want to buy anything he can directly come out from the shop without paying anything. And the business can be done by the customers orders only. Main aspect of the business is customer needs and satisfaction.

Rate this:   +2   -6


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