Is the Consumer really the King in India?

Hi,

In my opinion consumer is the king based on his tastes only the companies will get an idea of how to manufacture the products. Based on the nature of buying only the brands which are good can be known to other people. We can take network providers like airtel, vodafone, reliance their extent or quality of service can be determined by the people who are their customers. Not only in this case to do a good business in any field like cars (maruti, hyundai) etc, electronics, clothing etc. In any of these products consumers are necessary in order to know how to develop their business based on consumers thoughts and tastes only it is possible. Therefore consumer is the king. And also it is the consumer who immediately buys a product after seeing the ads given by the companies.

Customer is the king of market because any company depend upon the customer. All the success stories emphasize the fact that effectiveness of any marketing effort lies in the accurate identification of the consumer's needs and satisfaction through service delivery. The present statement arise a very important and common topic for group discussion "Is the consumer really the King in India?". Consumer is responsible for driving the market forces. For example, in sixties and seventies, there were two or three car manufacturers like Hindustan Motors & Fiat etc. Were ruling over the market. However, with the entry of new companies like Maruti Suzuki, Hyundai, Honda and many more, those manufacturers are force to modified their products in accordance with the taste of the customers.

Hello friends,

We are living in fools' paradise by saying customer is king. Cheating other person in business is to be considered as smart move. Income tax raid and declaring black money is a status symbol in our society. Grocery shop owner is giving us inferior products, outdated products, charging more than maximum retail price as normal /routine business transactions. He does not have fear of law enforcing agencies or even god.

Dear customer, you have to be very careful while buying any product and do not expect services as promised. The days are yet to come.

Dear All,

Consumer is the real king in Indian market. If any person/firm or company wants to make profit for himself he has to satisfy the consumer's needs first, by providing quality goods and services. If only there is a win win situation for the seller and buyer, the quality of products or services improve. Consumers are conscious about their needs now and they get the best from the market because of the competition. For surviving in the market for longer duration, the sellers appease the consumers by giving quality products, services at competitive prices. Advertisements, publicity given through media, satisfied consumers etc only take the companies to newer peaks. Hence consumer is definitely the king. Corporates who have understood this funda satisfy consumer needs and also increase their kitty.

What is wrong in that. In the process economic activity also booms and the fittest survive. Informed consumers also get best of the world at the least exchange value.

Thank you all.