Is the Consumer really the King in India?

Hi everyone.

In India due to unemployment number of sellers increase day by day, so that there is more number of sellers in the market called "BUYERS MARKET", so in India when buyer want to buy any product then he compare product in each & every shop in the market where he found same product at cheaper rate he buy from there. So we called 'Consumer really the king in India'.

Thank you.

Gone are the days when we use to say Customer is the King. As the competition is increasing and its a dynamic world, its high time we need to think logically and intelligently.

Now the new concept has arrived, employee first then comes the customer. Because if the employees are given the first priority and their needs and wants are satisfied well by the organization, then the happy employees will in return serve the customers well, which will make the customers happy by their service and in return this happy customers will bring more customers to the company.

In short customers will come and go, but employees are the permanent and important asset to the organization and we need to take care of them, in return they will take care of the customers.

For example, south west airline is one of the most successful and profit making organization as they follow the same concept of employee first then comes customer.

Hai,

According to my view consumer are just manipulated as king, in reality they are just cheated. Any way the taste and preference only drives market but the advertising methodology is very high and fake now-a-days.

Though in service sector the smooth relationship towards the customer plays major role, but somehow the people gets attracted through the offers which are really not viable and pays whatever they charge. Hence the consumer must think laterally before purchasing anything.

Hence in Indian market consumers are really pretended to be king but actually not.

Some of the consumer just only Purchase some goods as it is heavily advertised in media. Thus, Consumers always get humiliated by the marketing Experts. The Consumers always try to think about Product details while making a comparison among two or more products available in the market.

Is the Consumer really the King in India?

Hi to all,

Without consumer there is no business. Directly or Indirectly everyone is a seller and buyer.

Earlier in history before money comes there was a system called Barter system which means exchanging goods against goods. At that time no one was king. But in this modern world taking money from consumers is not so easy why because nowadays consumers started analyzing the market, they also started researching on the products. Even from one rupee chocolate to million rupee product. Many of the products which has not satisfied the consumers became out of market.

If they are not satisfied the products will not be stable in the market. So consumers are real kings.

Hi all,

According to my opinion yes customer is the real "KING" of the market. Nowadays most of the companies have there R&D dept. To design there product as per customer requirements but if companies doesn't does so companies will have to bear loss in there business.

Like, Nokia: If you see last 10 years history of the company one of the highest mobile seller company in India but just because the didn't consider customer requirements. Now these company is take over by MS as well as we have another example of "MOTOROLA".

Before 7-8 years ago Motorola was the best brand in the market but again they didn't do R&D on there product and that's why now days very less people knows this brand in the market.

So yes that's right that customer is the "KING".

In my point of view, Consumer is the Fool. Because Producer, Marketing people are making them confused and picking up their money from their pockets by using their eyes ears and teeth. Finally the so called king always working for money as Slave.

In today's world, consumer derives the market forces. Various companies firstly identifies the need of the customers then they produces the product or services which matches with the needs of customers or consumers.

Although, Traditional concept is bit different, it focuses on offering the same product to all consumers. Ex. Ford Model T(Car).

But, today we see highly customized services and products are being provided to people. There is a term called "Consumer is the king". i.e. produces what the consumer is required.

Today is the world of competition, every company is trying to satisfy their customers by offering what they want.

This competition is more in the private sector in India. But if talk about the Govt sector of India, it as same as it was 50 years back, Long waiting cues in banks, Govt Hospitals, etc.

But yes, today consumers is really the king in India.

Dear All.

I agree with that consumer having lots of option in product in case that product belongs to perfect competition or monopolistic market and I think any product which not belongs from monopoly market structure like Indian railway, OPEC etc consumer having no any option. And the word king means 'A person having power every where' so I can say that consumer is not a King.

Customer is the king, without this we have no existence. Every company design their product solely depend on customer choice, to fulfill customers expectations. Always company gives training their staffs to develop customer friendly attitude. Customer has a wide variety of choices he/she can switch to other product. Company invest in R&D for developing new products. It means always you have to show extra careness to your customer though you really not. So customer is king in any field, in any place.