Is the Consumer really the King in India?

I don't think for any country consumers are king. Yeah, they will make you king if you are the producer of any product for them. If you are able to fulfill their requirements then they will attract to your product subsequently you will be king of market otherwise, you will not have any existence in the market. Yes, it is right "consumer protection" act make the king to Indian consumer compare to other. For example present time if you see, Reliance Jio launches their 4g network with very low charge and it attracts to the consumer they are using this offer very rapidly and reliance got the benefit. And at this moment he is a real king and hero for consumers.

Thank you every one.

Hello everyone, I also agree that customers are the real king in present scenario, because if a company produce anything they first, survey the market, they recognise the need of customer. The main of marketing is customer satisfaction. Customer has the ability to make and break the market. The company produces their goods according to the customer needs. Customer has the ability to make the company rich, and in this way, customer is also kingmaker.

Majority of the Consumers are dumb. They feel they are entitled to great service irrespective of the cost. People try to live a higher cost living though they earn lower income.

With greater cost, the service becomes more consumer centric.

But people misunderstand the term King, where they abuse the products and the ones who serve.

So unless they give mutual respect, consumers don't deserve to be treated as king.

Hello, guys.

Consumers are really king because all the product are made for the consumer if the consumer can not buy a product then the problem is that business cannot run in success way. I think consumer feed is most important things in business because It helps for quality improvements.

In my point of view, Consumer is the Fool. Because Producer, Marketing people are making them confused and picking up their money from their pockets by using their eyes ears and teeth. Finally the so called king always working for money as Slave.

Consumer is the king in the market. It is true I will agree with this point because without consumer company it may be long scale or small scale they cannot survive in the market. Consumer is the one who select the best satisfied product and help the company product to come up in the market.

Consumer as right to decide which is good for them. On other side consumer is treated as salve because for example when we see in public places like bus stand railway station there is no proper service to the customer it is like a coin having two face.

As per me for many brands or companies the consumer is not a king he is treated as a user only who used a product if he feels benefits he will re-purchase it or if not he will switch to another one the whole sole is if we remove the consumer protection act then the hidden face of brand will come in front and the myth of consumer-oriented market or consumer is a king has vanished.

Yes, an exact consumer is the king of the market because all producer or manufacturer depends on the choice of the consumer if they will not satisfy to the consumer then can not exist or survive in the market. So they will have to produce according to the consumer's choice.

I respect all the above comments and I agree, but what I think is that both producers And consumers are kings and not only in India but worldwide. They both are interconnected because without producers consumers cannot buy any commodity and producers cannot make profit without consumers. Producers produce the things according to the taste and preferences of the consumers. As the time passes the taste and habits of consumer changes.

Customer is the king of market because any company depend upon the customer. All the success stories emphasize the fact that effectiveness of any marketing effort lies in the accurate identification of the consumer's needs and satisfaction through service delivery. The present statement arise a very important and common topic for group discussion "Is the consumer really the King in India?". Consumer is responsible for driving the market forces. For example, in sixties and seventies, there were two or three car manufacturers like Hindustan Motors & Fiat etc. Were ruling over the market. However, with the entry of new companies like Maruti Suzuki, Hyundai, Honda and many more, those manufacturers are force to modified their products in accordance with the taste of the customers.