Is the Consumer really the King in India?

Hello,

My personal point of is that the consumer is really the king in India because entire market is depends on the consumer. And they decide that who are the brand or not. And India's population number is second in the world so they are really king in India.

Hello.

I think due to industrialization, technological advancement, and globalization, a lot of variety of products are being offered to the consumers. Consumers have the flexibility of consuming products of their choice irrespective of their location (thanks to online shopping) and at a standard price. The consumers are the people who make or breaks the business. They are the reason companies flourish or fails. For example, consider coca-cola, now everyone knows that consumption of carbonated drinks causes health issues in the long run but as far as consumers are buying it, manufacturers are producing it. Another recent example would be Patanjali products. When they came into the business, not many people turned towards their products. But as the days passed by, people understood the benefits of their products and now Patanjali is a billion dollar enterprise. So, yes, I do feel that consumer is really the king in India and the driving force which can make an impact on company's future.

The basic requirement in economics is supply and demand. Each is dependent on the other. However I believe it is the responsibility of the producer (supply) to create the demand by the consumers.

Consumer makes or breaks a product hence it is essential to keep their requirements in mind but having said that as steve jobs said "People don't know what they want until we tell them so".

Hence in my opinion, consumer isn't the king but rather the queen. She doesn't get a say in how kingdom (business) are run but without her, there would be no more "running of kingdom (business).

Consumer is the king in the market. It is true I will agree with this point because without consumer company it may be long scale or small scale they cannot survive in the market. Consumer is the one who select the best satisfied product and help the company product to come up in the market.

Consumer as right to decide which is good for them. On other side consumer is treated as salve because for example when we see in public places like bus stand railway station there is no proper service to the customer it is like a coin having two face.

Hello all,

I am Yash. India, country having world's second largest population. Hence it is very logical to say that targeted market my companies will also be large. And we also know that there are many companies in a same genre to cater to such a huge population. With many companies to choose from market becomes the decision maker in terms of price. Hence we all can agree to a point that consumer has a significant role in deciding price levels.

I would like to state a recent example of Nestle Maggi, the total business of Nestle India was struck with the event of higher levels of MSG found in Maggi. Share prices dropped by nearly 20%, the stock from retail stores were called back. This have been possible because of the consumer support. The regulators in India are were strong because of democratic Indian consumers.

Consider an incident where a consumer is cheated by company. Let us see the situation from a consumer perspective, he can definitely go to consumer forum and lodge a complaint against retailer. He can use different social sites like Facebook, Twitter and show people the fraud made by retailer/company. With the advent of Right To Information and similar act consumer now has more power than before.

We all have heard the saying, "Boond Boond se ghada bharta hain", makes consumer the King in India.

Hello everyone.

I think the all companies have made customers king because we find many competitors in market and the competition has made them king of the market. The numbers of products are available in market and they have a choice and this is the main point that made customer king.

Yes it is a true consumer is a really consumer is a god of our India. Because India is depend upon consumer. In India government also depend upon consumer. Consumer gave the taxes of India government as well as state government.

Hi,

My name is Sahib. In my opinion consumer is the king based on his tastes only the companies will get an idea of how to manufacture the products. Based on the nature of buying only the brands which are good can be known to other people. We can take network providers like Airtel, Vodafone, reliance their extent or quality of service can be determined by the people who are their customers.

Not only in this case to do a good business in any field like cars (Maruti, Hyundai) etc, electronics, clothing etc. In any of these products consumers are necessary in order to know how to develop their business based on consumers thoughts and tastes only it is possible.

Therefore consumer is the king. And also it is the consumer who immediately buys a product after seeing the ads given by the companies.

Consumers are not viewed as kings because the producers are the one which determine the price. Some firms stand as oligopoly and they avoid competition among themselves by stating the same price on the goods they produce.

Yes. Customer is the king to business point of you but create like this business ethics there are create desire to customer.