Is the Consumer really the King in India?

Hi friends, my opinion is also the same consumer is the king in India as in today times. Products are prepared according to the needs of the consumer's products are prepared only after surveys so changes can be made in products and services after conducting surveys form by consumers. The consumer is the king of the market. Gone are the days when the product is created with the aim of profit maximization only. Now the main aim of marketing is customer satisfaction. So, Consumer is really the king in the Indian market.

In India, consumers are not at all the king. Because each of us would have an experience in which we were provided with the wrong product or with the wrong quality for the price we give. This itself proves that consumers are being exploited in every possible way. Companies should give more importance to costumer satisfaction than making the profit. At least they should get the right quality for the right price.

My opinion is that customer is really the king in India. When company is manufacturing any product at that time first they analyse the need of customers. They gather information from everywhere try to interact with customers to know their needs. Today's market is fully dependant on customer, market always try to attract customers for that every company tries to make good quality product. At least this product is first validated after that it comes in market. So yes customer is the king in India.

In my view, Consumer is a one eyed king, because as a consumer I normally buy thing which are needed for me on the basis of advertisements. Normally what manufacturers do is,they take you to the advantages only. What my point is we are not looking at by what a product is manufactured,what are the safety measures, future impacts, So it'd be good to take proper transparent testing mechanisms maintained by the government.

Hello everyone, I also agree that customers are the real king in present scenario, because if a company produce anything they first, survey the market, they recognise the need of customer. The main of marketing is customer satisfaction. Customer has the ability to make and break the market. The company produces their goods according to the customer needs. Customer has the ability to make the company rich, and in this way, customer is also kingmaker.

Hi. My name is Sangeeta.

In my opinion, Consumer is the real king of the Indian market. As today, if any product is produced by a company the sole purpose of the company, is that is must be useful to the consumer otherwise it is of no use and hence there will be no significance of the product.

Also today consumers have also become much aware of their needs that what they should buy or not. So due to this, the manufacturers have also become more conscious as now they can not make fool of the customers. Also, companies need to take care of a complete package before serving any product to a consumer i.e. about its quality its cost its duration etc. Because they know that today consumers have a lot of alternatives with them so to attract a customer is not an easy task these days.

Also, these days consumers or customers are given much importance. In fact in some companies the employees are made to think the customers as their boss because at the end if they are satisfied with the product then only they are going to pay to the company from where the company will b e able to pay to its employees.

Also these days every company conducts a survey. That survey is conducted just to know that whether a customer is satisfied or not, or what kind of improvements are required in the product to make it the best suitable for the customer.

So we can see that it is the interest of the customer, its needs which are taken care by a company.

I partially agree with this, in Indian market as some extent consumers are real king in the market. For example FMGC product launched or produced as per new market research, innovation, consumer satisfaction, consumers needs and preference that means any products before producing that much think and research in market about consumers choice and preferences. Whereas at same time somewhere bring a monopoly and traders take a chance of hiring double or more charge of seasonal or festival product from needed customers.

Consumers are really the king in India. Every product and service are innovated for consumers only. If consumers are not satisfied then that product or service will be out from the market. So marketing research, advertisements, promotional events and other activities should be done to know the need of consumers. Consumers can make any product popular or unpopular.

If any product gets success in a market or in the world is because of customers likes.

Without customer likes product has no demand in the market. Hence as per my opinion success of ant business or product totally depends on customer choice. Therefore as per my opinion customer is the real king of any successful product.

Hello everyone, very good topic to be discussed its true that consumer are the real king in India they are the person who can make or break the market every organisation is fully focused on consumer satisfaction because they know their product success are fully dependent on consumer and today organization are focusing on consumer delight which is today's most important part of any organization for example in recent past time I had done live project for IMRB in that Radio Mirchi has to launch his ad i.e. Rudali AD so for that they did research to know whether the consumer will like product or not that is the perfect example even in order to advertise or to promote the organization prefer customer choice and their interest towards product so yes consumer are really the king in India.