Is the Consumer really the King in India?

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144 comments Page 6 of 15.

Lavanya said:   9 years ago
Hi friends,

If Consumers are the kings or not, it depends only on the consumer, because they attracted by the ads, discounts and lower prices, they becoming fools. If they give priority by quality and equalent cost, they become kings.
(7)

Ambuj Singh said:   9 years ago
According to me, the increased competition in the market makes the customer real king in India. For example in 60's and 70's there are only two or three car manufacturers who rule market but with the entry of new companies they are forced to change their attitude and modify their products according to the taste of consumers. Wherever there is the absence of competition the companies rule the market and they became the real king. So this increased real competition is the reason to make the consumer the king.
(5)

Amir said:   9 years ago
Yes, an exact consumer is the king of the market because all producer or manufacturer depends on the choice of the consumer if they will not satisfy to the consumer then can not exist or survive in the market. So they will have to produce according to the consumer's choice.
(9)

Kannada said:   9 years ago
In my point of view, consumers are really the king of India because India is large population country. In India rich people are there, they suggest brand items and poor people are looking money. And middle-class people use both. So in the market, each and every item should be there. If it not possible then we can accept consumers are not king. But it is not possible. And company's are looking the demands of consumers so consumers really the king of India.
(5)

Kunjal Seth said:   9 years ago
Yes, I agree with the statement that consumers are the Real king. They are the rulers on the market, the producers and manufacturers produce according to consumers needs. The demand of customers depends on the production.

For example, the E-commerce sites are very popular nowadays because it has made the purchase very easy, time-saving and cheap, this is the reason due to which the sales of traditional marketing is diminishing day by day. So, the consumer has the power to increase the demand and decrease it also, That is why market works according to the consumer's preferences.
(28)

Cat Tamer said:   9 years ago
No, a days customer has been playing a Vitol role in the market. He can make or break the market. Whenever a marketer proposes to launch a particular product, he needs to analyze his customer first and then derive the potential of the proposed product. Because knowing the needs of prospective consumers are very important in order to customize the product accordingly. Meeting the needs of the customer or exceeding their expectation is something that enjoys customer retention nowadays. So ultimately it can be said that it is the customer who can be called the king of the Indian Market or of other countries.
(8)

Robin Malik said:   9 years ago
Hello everyone,

According to my point of view, yes customer is really the king of the market. He is the key point for the success of any business. He can make or break the business besides other factors.

Let take an example of 'nano' car, this is India's very bigger project and this car is in the budget of everyone. But this project is failed the only customer not accept it, they are not satisfied with the product. Another example we say enactment of Consumer Protection Act, 1986, why this act was passed? Because to protect the interest of the consumer, that proves the customer is the king in the Indian market.

Thanks.
(66)

Anuj kmuar said:   9 years ago
Hello everyone, my name is Anuj Kumar, according to me consumer is not the ultimate king of the market because they are just influenced by the producer by advertisement such as in the case of refreshment drinks they are just influenced using it not beneficially and they even don't have better option the ultimate kind is the producer. But a consumer can be the ultimate kind of the market by their consciousness.
(8)

Amit kumar seth said:   9 years ago
I don't think for any country consumers are king. Yeah, they will make you king if you are the producer of any product for them. If you are able to fulfill their requirements then they will attract to your product subsequently you will be king of market otherwise, you will not have any existence in the market. Yes, it is right "consumer protection" act make the king to Indian consumer compare to other. For example present time if you see, Reliance Jio launches their 4g network with very low charge and it attracts to the consumer they are using this offer very rapidly and reliance got the benefit. And at this moment he is a real king and hero for consumers.

Thank you every one.
(10)

Sweta said:   9 years ago
According to my opinion, the consumer is really the king of India. Obviously, they are the king of the market because we have to produce our product.

Let's take an example.
Suppose we have a juice manufacturing company and we produce our product to the market so first of all, we have to take a market survey due to which we are able to know about the consumer's demand and this survey will help us to produce an effective product to the market.

So that our product will be more popular in the market.

But if we don't take any survey from the consumer then we won't produce our product according to consumer's wish. And our company face the crisis. So first we have to give the priority of the consumer's choice as they are the king of the market so that we will get more benefit and the consumer will be satisfied with our product.
(14)


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