Are Indians Less Quality Conscious?

My dear friends, Quality of the product bought by the customer is depends upon their financial situation as well as their need. If they need for temporary time, they may go with quality less products. They will use and through away. If they want long lasting products they will go with the quality products. Its all depends upon their need and financial situation also will force them to buy less quality products. Hence we can't say exactly that India is less conscious about Quality.

Thank you.

Hi Guys,

People Buying capacity come from their income. Whenever any person even tries to buy something so, first of all, he/she considers his/her pocket then they think to buy. So buying a less quality products or high-quality products depend upon person to person in the market if a person is financially strong and that person loves to buy a quality product so that person buys that and vice versa. The Market is a mixture of customers all types of customers visit the market. But yes if we talk about a majority so we can say that people are still facing the problem of unemployment in India so having less money they don't try to think about high-quality products for their use.

As my opinion, Nobody wants to buy bad quality products. It just depends on the financial condition. India is a developing country and here Majority of the population are middle and low class. So they need to think their budget before buying anything. So according to me, Indians are not less quality conscious rather situation make them less conscious.

As we know India is 2nd highest populated country after china, so in developing country like India where different level of people live taking from poor -midclass- rich, all three section have their different capabilities of spending i.e. poor people are not more of quality conscious but quantity conscious and they could afford limited to live their life and fulfill needs, talking about mid-class some of them are quality conscious because the believe more in savings and manage to live with less quality service or product and for rich people they can afford for the highest quality. So quality consciousness whole depends on the standard of living in India.

To some extents they are. What I think is that in spite of giving much focus on quality, they stress more on their price. This is especially valid to that rich staratum who just live to flaunt what they have.

Even if the quality is poor and price is high and on the other hand same thing with better quality is available at some cheaper rate, they will go for the first one. And the reason for it. Simply it's sky touching price.

Such as taking case of Reliance Fresh selling vegetables. Everyone knows that most of the time, all veggies and fruits have been kept for 3-4 days, they are put in air condition so that they appear fresh, still those Richy rich will buy only these vegetables and they will never go for roadside sellers who sell at lower price and their vegetables are the freshest. There are various similar instances.

While this is not valid for all, there is large proportion who strive to get stuff at lower price with the best quality. So my conclusion, at last, would be that "these people" should change their mind. If you are buying something whether from a multi-storey mall or a roadside stall price does not matter. What matters is quality. (not for everything).

As far as the consistent raising standards, lifestyle of every person in India has rapidly furnished.

People have more positively and actively switched themselves towards better and aware quality of products.

Even most common person is now concerned about the quality and benefits of any commodity.

So, taking the positive aspect Indians are way better and conscious for quality measures.

Hello Friend,

As all the point has been covered by my friends. I just want to add one point which I didn't found after reading all comments.

That Rich and Poor doesn't matter in quality consciousness because Rich people prefer high quality it is a definition as quoted by all but poor people prefer quality more than riches because they are poor they have limited money which they have to spent on a product or service and they find quality from that in long run because he knows he will not be able to buy it again in short run and rich people can by high price low-quality product because he knows that they can buy it again.

By taking an example if we see a villager who makes their clothes or buys his cloth once in a year and he knows that he has to maintain that clothes for the whole of that years. Hence proved they prefer more quality that a rich guy who buy t-shirts at a high price and forget about the quality of that product because he can buy it again.

Yes, India is less quality conscious why because let us take 2rupee rice what the govt provides this rice is mainly taken by poor people and the middle-class people also need money for their children or some things they need so they prefer to take that without seeing quality every one need quality but according to their situations they prefer this.

Hello, friends, I think there is a huge gap between Indians who are quality conscious and Indians who care only about using things that are cheap or less expensive (these products lack in quality). That is why on one side we see people who are enjoying the benefits of quality products while on the other side we see people who keep on using mediocre products. The biggest reason for this is the cost factor. Most of the quality products are priced high, while mediocre products are comparatively cheap. India still is a country of savers of money. Here people are willing to compromise on quality if it saves them money. A simple example is people drinking tea/coffee in a steel glass instead of using a cup just because steel glass is cheap and coffee mugs are expensive. It is still a long way when we can say 'Yes! We Indians are quality conscious'.

Yeah, earlier they were much conscious about quantity instead of quality, but now they are showing revolutionary changes in them, they got their senses improved, therefore; they got to know about the value of quality.