How can a Business get rid of the Bad Name that it has earned?

Hello,

Well I feel that any company's stability depends on many factors i.e. it has to fulfill certain obligations and responsibilities towards the society, government, consumers, employees, environment etc.

So the main point occurs that how to satisfy them. This can done by fulfilling its responsibilities honestly. Like.

RESPONSIBILITIES TOWARDS CONSUMER.

1. Providing them good quality products.
2. Selling these goods at reasonable prices.

RESPONSIBILITIES TOWARDS GOVERNMENT.

1. Paying taxes honestly.
2. Paying taxes on time.
3. Not to indulge in corrupt activities.

RESPONSIBILITIES TOWARDS SOCIETY.

1. As they are only directly or indirectly responsible for creating these social problems so they have to only put the initiative to solve the problems like that of terrorism, corruption etc.
2. Providing social aids like organizing free health check up camps or any other thing just like that.

RESPONSIBILITIES TOWARDS EMPLOYEES.

1. Paying them fair salaries.
2. And just not taking off there jobs without any reason.

RESPONSIBILITIES TOWARDS ENVIRONMENT.

1. Using the resources efficiently.
2. Giving back the earth whatever taken from her i.e.we have not inherited this earth from our forefathers rather we have borrowed it from our future generations paying them by making all the debts.
3. Proper disposal of wastes so not to harm the ecosystem.

SO, these are the things by which a company can gain a good reputation. Though it will take time but it will provide a long term interest to the firm. It could also help the company even in the BAD TIMES!

The most important things which a business earns are trust and good will. When a business has a bad name it looses both of the above mentioned. In this case it is very very difficult to get those back. No matter how hard the people associated to that business try to clean the name, its quite a possibility that they'll face failure numerous times. Also, strong competitors will raise the point again and again about the bad business, thus pulling it back. This is a very problematic situation. This has to be dealt with great patience, cleverly and with positive approach. But not everyone has the required potential to do so.

Hi friends,

A company when gets a bad name to get rid of the bad name it takes a lot of time and requires patience all the positiveness attained by the company I lost and it acquires the negatives feeling in approaching that company by that customer.

It requires lot of repairing or a damage control methods like.

Creating awareness among the customers through a good brand ambassador.

Properly checking to eliminate the occurrence of any new problems.

Creating awareness through live programs.

It is entirely like a crop.

If a crop/plant is affected by the worn we cannot get it back but we can stop it from spreading it to the other parts through pesticides so that we could manage the crop from entirely damaging but it takes a lot time.

Be patient, through hard work and sincerity will definitely bring success and fame to the organisation.

Thanking you all.

Each and every company when enters a market tries to earn goodwill.Good reputation is first and foremost aim of a company.If a company has lost its goodwill ,it is very difficult to comeback.Company should take the following steps to regain its reputation:
1.It should try to recognize its flaws and overview the reason for the failure.
2.Company should appoint a team of expertise who recognize the flaws.
3.Enter into the partnership with reputed company.
4.Implement new marketing and advertising strategies to attract people.

Of course its hard to stand up after a disastrous defeat. But commin=tment ad=nd confidence helps. The common thing to do is reconcile for the failures. Device charts and pattern as to how did it come to this. The company should have a sense of pride and state that they have done wrong. Surely its not the end of the world. Improving their methods and strategy, start stepping up their game face, contribution helps. Advertise their new scope of business and erect the tilting towers.

I liked the saying of one comment and I am agree with him to regain the lost land is hard than conquaring new land. The world is now a big single market and the fate of the company is decided by consumers via trust and reputaion. If a company lost its good will the company needs many years to regain the goodwill, example when it was found coca cola is contaminated with pesticides the sales went down same happened with cadbury. To regain the reputation company must look for the root of the bad reputaion and then the company should find the alternatives to solve the problem. Its important to choose the right alternative for the problem and finally should impliment the alternative at test level so that we can check the effectiveness of the alternative before implimanting it on higher basis. The various alternatives could be use of celebraties, use of media, use of personal relations, use of responsiblity management depending on the nature of problem or say root of bad reputation.

I think possible solution would be to convey message in the public by the the chairmen or owner of the company. Second solution could be to advertise through public for public. Word of mouth. Take a sample of people from different cities, different demographic category. Let them use that product and afterwards they will promote your product. And yes definitely first of all find the basic reason for the failure or bad image created, and remove it or improve it. First make sure that the product is good now.

It is very difficult for a business to get rid of the bad reputation. First step is to find out the reasons for bad reputation. Who is responsible for this reputation? Is it a person or a product or a service? Second step is to improve or remove (if unable to improve) the reasons for bad reputation. Third step is to gain the confidence of the consumer. The business, to regain its good reputation has to start from scratch. A person with good reputation and vast experience should be given the responsibility to rebuild the business rather than spending money on advertisement or diversification.

Yup, good reputation to a company comes after a hard and long process of satisfying customers. Ones if the company goes wrong in some condition then it will loose its reputation which it gained in that long process.

It can regain it by giving a good and cute message to the public in commercial advertisements or newspapers, and of course by giving good quality tested product with reasonable prices. In this situation company should not go for discount method for their products, or else the public may think the company is influencing the customers to buy their products which would be a harmful. Instead of that, a company can give the reasonable price for the product with a great marketing strategy.

Thank you.

Hi,I am Bhagath,
I wanna make you clear that any thing lost can be regained by constant efforts kept on it.The same applies here when any company looses its reputation it has to come out of the circle and think about the roads to sucess.
The bad reputation got is verd hard to wipe it,but its not the impossible deed,the campany has to change their strategies ever since they have started their company and has to make a rapid change in their strategy applications.
Some initiatives should be made like,

->Promotions byy celebrities.
->getting in to the people with their new product launches.
->should make use of the social networkink sites helps them alot.
->the best is to make their business get into face book with e-commerce sites.
->and last but not the least they should maintain best quality in order not to loose the up coming customers.
Thank u for co-operating me for feling free to give my views.