How can a Business get rid of the Bad Name that it has earned?
Points to remember before you participate in this discussion:
- Assume you are one of the members of a real group discussion.
- Take the initiative to participate and contribute your thoughts.
- Contribute your positive thoughts towards providing the solution.
- Post your thoughts here.
Discussion:
68 comments Page 6 of 7.
Veena Libin. said:
1 decade ago
Once a company gets a bad name its very difficult to get rid of that. So employees are the assets of the organization, they can help the company in such a situation. Better hard work, marketing strategies etc are helpful to overcome such situation.
Famous companies such as cad bury, coca -cola also had faced such problems. Once worms were found in cad bury and later this bad name was overcome by appointing a good brand ambassador ie: Amitabh bachan who is a famous, huge fan following and trusted film celebrity. Same has happened with that of coca-cola. Earlier in my childhood days the public was saying that acidity is too high.
So it is damaging the teeth, it has the power of decaying the teeth. At that time we were not used to drink. But what happened now. The company sales volume has been increased and it is one of the famous company here.
So bad name also can be recovered by means of team effort and unity. By means of adopting proper marketing strategies, providing awareness to the customers. After all customers are considered as the king of the market/business.
Famous companies such as cad bury, coca -cola also had faced such problems. Once worms were found in cad bury and later this bad name was overcome by appointing a good brand ambassador ie: Amitabh bachan who is a famous, huge fan following and trusted film celebrity. Same has happened with that of coca-cola. Earlier in my childhood days the public was saying that acidity is too high.
So it is damaging the teeth, it has the power of decaying the teeth. At that time we were not used to drink. But what happened now. The company sales volume has been increased and it is one of the famous company here.
So bad name also can be recovered by means of team effort and unity. By means of adopting proper marketing strategies, providing awareness to the customers. After all customers are considered as the king of the market/business.
(80)
Manish said:
1 decade ago
Hello friend.
According to me its very difficult for any company to get rid of its bad name that it loose at once, because earning reputation is very difficult. Moreover bad name directly affect the turnover of the company. But as we all know nothing is impossible. So in this situation company has to revised management plan and strategy to recover its position in market again. Company should give more attention to that area for which company reputation fallen. Moreover company have to invest on advertising and endorsement and maintain its quality forever.
According to me its very difficult for any company to get rid of its bad name that it loose at once, because earning reputation is very difficult. Moreover bad name directly affect the turnover of the company. But as we all know nothing is impossible. So in this situation company has to revised management plan and strategy to recover its position in market again. Company should give more attention to that area for which company reputation fallen. Moreover company have to invest on advertising and endorsement and maintain its quality forever.
(22)
Shwetha said:
1 decade ago
Yes, it is very difficult to gain the reputation what they had before, but the same time it is not impossible. Firstly know the main reason why it has happened and make sure there is no next to it. Go for advertisements and do not remove the employees for that cause. If so employee may also spread the news against the company. He/she might be might be spreading it on social networks and that may also leads to the company's bad name. So, work the things in the proper way. And the success would as follows.
(17)
K.V.Ashish Srivatsav said:
1 decade ago
First of all, the company needs to be changing its standards that have caused for a bad reputation. It should remove the persons causing for it. To regain the lost fame, it should attract the customers by the method of DIRECT TO HOME. The executives should go the people, meet them personally and ask for their ideas and try to implement them.
A team of people should complete the task. It will create a good and positive response among the people. If the condition is too worse, then the company name should be changed, as a method of tactics. The products should be released with lesser prices for some period of time. The company might worry about break even point but they should keep in mind that if the people trust the company, break even point is not at all a big concern.
A team of people should complete the task. It will create a good and positive response among the people. If the condition is too worse, then the company name should be changed, as a method of tactics. The products should be released with lesser prices for some period of time. The company might worry about break even point but they should keep in mind that if the people trust the company, break even point is not at all a big concern.
(10)
Rahul said:
1 decade ago
In my opinion first of all the company should apologise to its customer. Try to freely change the product if possible. And should study what was the reason which led to failure of the product and take some strict action against it so that in future things don't happen again.
And again make a come back by selling product at a cheaper rate as in India max people first priority is the cost of the product.
And again make a come back by selling product at a cheaper rate as in India max people first priority is the cost of the product.
(10)
Aditya R said:
1 decade ago
First of all, once a company or business has earned a bad reputation, it will be a tough ladder up. But that does not mean they should get bogged down and take a drastic step which can further hamper the situation. There should be a proper planning stage in which it discusses what all went wrong, how they went wrong and what needs to be improved. Then proper research should be conducted depending upon the business. They should try to find out from the customers why they were not satisfied. Every persons opinion does matter and should be taken into consideration without any prestige or ego.
For example I might be a random person who is speaking to my friend saying that xy brand of mobile is not at all good and suggest not to buy it. Try to find out what his reason might be. Small inputs give way to bigger results. Then once all this is done, the team should work out and implement all these inputs adding innovation if possible. Then marketing and advertising again is a mammoth task since this business has already gained a bad reputation. Creativeness and understanding of customer needs and emotions plays a huge role. These are some actions which a business can take in order to gain back its glory. As I had mentioned, it is not an easy task given the competition it might be having but investing time is also necessary.
For example I might be a random person who is speaking to my friend saying that xy brand of mobile is not at all good and suggest not to buy it. Try to find out what his reason might be. Small inputs give way to bigger results. Then once all this is done, the team should work out and implement all these inputs adding innovation if possible. Then marketing and advertising again is a mammoth task since this business has already gained a bad reputation. Creativeness and understanding of customer needs and emotions plays a huge role. These are some actions which a business can take in order to gain back its glory. As I had mentioned, it is not an easy task given the competition it might be having but investing time is also necessary.
(44)
Shahista siddiqui said:
9 years ago
Business is all about taking a risk and managing it. It may happen that business has to go through the bad stage but everything is not permanent. Steps should be taken to solve it. They should figure it out what is the reason behind it what is its cause and then take steps to recover it although it's difficult to regain the same level of trust but instead of being hopeless various steps should be taken to obtain the good name back. Like customers opinion will be helpful to improve the quality of the product and satisfying the demand of the customers. It is one of the main motives the business if customers will be not satisfied they had to go through bad name because customers will criticize if they do not get what they want their product to be.
(16)
Arjun said:
9 years ago
A business organization can easily get rid of the Bad name it had earned is just by satisfying the customer needs in all aspects. Be it the quality or price. The product the company launch must be reliable in such a way that even a layman can use it. In spite of having to satisfy the customer needs, the organization must also work towards the welfare of the people, especially during Havoc periods. Last, but not the least the business organization has to pay the Government Bills properly and above all the employees must be given incentives and awards to enhance their working skills, hence they will be loyal towards the Organisation.
(12)
Ashok Jahde said:
9 years ago
Hi Friends,
A bad name of the organization/Company in the business is one of the major reason is:
1. Make a decision in time for the business.
2. Quality product.
3. Why the product is good to convince of the people.
4. Customers believe in the company.
5. Supply of the product in time anywhere and anytime.
A bad name of the organization/Company in the business is one of the major reason is:
1. Make a decision in time for the business.
2. Quality product.
3. Why the product is good to convince of the people.
4. Customers believe in the company.
5. Supply of the product in time anywhere and anytime.
(4)
Vanshika said:
9 years ago
Hi, friends.
It is not easy to remove the stain of our bad works. It is difficult for any organization to make or maintain its goodwill in market Bt not impossible. Any organization can return back its goodwill by supplying quality products, optimum use of resources, or by stopping adulteration. As their products stop having an adverse effect on consumer then the consumer will start purchasing it or It will result in increasing organization's goodwill.
It is not easy to remove the stain of our bad works. It is difficult for any organization to make or maintain its goodwill in market Bt not impossible. Any organization can return back its goodwill by supplying quality products, optimum use of resources, or by stopping adulteration. As their products stop having an adverse effect on consumer then the consumer will start purchasing it or It will result in increasing organization's goodwill.
(9)
Post your thoughts here:
Quick links
Quantitative Aptitude
Verbal (English)
Reasoning
Programming
Interview
Placement Papers