Advertising is a Waste of Resources

What is an advertisement? There is a myth that advertisement tempts the consumer to buy product sad advertised. But I strongly disagree with the myth. Advertisement is a medium to provide information to the consumers about the products and their utilities available in the market.

A strong example to support my argument is if somebody informs you about crimes happening in your society he/she does this to make you aware and not to tempt you to do the same.

Hi friends,

Advertisement is not completely good or bad. It is the best way to launch the new product in the market with believe because consumers should have know about the product then only producer can attain profit. It helps to him.

Hello friends,

First of all we should know that what is an advertisement? It is a media to lunch something or to convey the information about the new things which are available in market and hopefully that all things get advertised are helpful in our daily life.

If the thing is not get advertised we should not get information about that thing. An advertisement is not done by investing money only it may done by people also so there is no meaning of waste.

So according to me it is not waste of resource.

Advertisements ARE NOT WASTE OF RESOURCES. If the companies stop advertising their product then how the customer come to know about their product. Advertising is also a source of employment for a lot of people. Also the producer come to know about the need of the customer. It is a medium of promotion. Through advertisement the company can increase their sale. So according to me it not waste of money.

I think there is no use of advertising about the good quality product as people only will become the source of it. It only misguided the people and they get attracted to buy without knowing what is good or bad. So in my opinion we should stop ourselves before getting attracted towards it.

Thank you so much.

The 5 ways advertising hurts us:

Advertising funded media censors content: Media owners, writers and editors self censor so as not to offend the advertisers who fund their work. That is not fair. Citizens deserve to be informed of news events even when the content may be damaging to advertisers.

Advertising funded media is not democratic: A basic principle of democracy is that citizens should have equal access to power. Most of our mass media is Advertising Funded Media. This means that any individual or organization that is wealthy can have a super access to power. If you have the money you can make your voice heard in the mass media simply by buying advertising time or space. That is undemocratic.

Advertising funded media is a rip off: Citizens as consumers pay for the advertising every time they purchase a product or service. The cost of advertising is built into the price. That is only half of the rip off. Citizens pay again by having their time wasted while they wait for advertisements that are interrupting. For 2013 in Canada we are as a nation wasting $420 billion of our time in exchange for $40 billion worth of media. For 2013 as individuals on average we are each wasting $12, 000 of our time in exchange for $1, 140 worth of media. For more on the rip off: Big Rip Off.

Advertising funded media creates unfairness in the market place: A good thing about a market system is that it is supposed to promote progress. When new products or services are developed that are superior they should rise to the top and replace the inferior. Not though when we have Advertising funded media. Established products and services with masses of capital behind them live on long past the time they should. Competition in the market has become a competition for quality of marketing hype instead of a competition for quality.

Advertising funded media drowns out citizen's free expression: How can an individual that has very limited capital voice an opinion to the greater society when that society is polluted with messages that are being repeated by machines that are exclusively controlled by the wealthy? Nice that we can say what ever we want almost and not have to worry about being imprisoned or tortured and executed but still not quite fair that there is nowhere near an equality of voice between the rich and the poor.

Advertisements are a waste of money. I go against this topic well basically an advertisement is a representation of what you have to offer. If you have something to show like new shoes from bata you tell it to someone and he tells it to another person like that one person will say my friend's friend has good shoes from tata and the next person will go and say another lata company has good shoes the name keeps changing.

Instead of all this confusion if you advertise about bata it is a better way for the people to understand and is confusion proof!

The major advantages of advertising are:

(1) Introduces a new product in the market,
(2) Expansion of the market,
(3) Increased sales,
(4) Fights compilation,
(5) Enhances good-will,
(6) Educates the consumers,
(7) Elimination of middlemen,
(8) Better quality products,
(9) Supports the salesmanship,
(10) More employment opportunities,
(11) Reduction in the prices of newspapers and magazines,
(12) Higher standard of living.

The benefits derived from advertising are manifold. It is one of the most important components of the marketing process.

This is beneficial to manufacturers, traders, consumers and society as a whole. Advertising offers the following advantages.

(1) Introduces a New Product in the Market:

Advertising plays significant role in the introduction of a new product in the market. It stimulates the people to purchase the product.

(2) Expansion of the Market:

It enables the manufacturer to expand his market. It helps in exploring new markets for the product and retaining the existing markets. It plays a sheet anchor role in widening the marketing for the manufacturer\'s products even by conveying the customers living at the far flung and remote areas.

(3) Increased Sales:

Advertisement facilitates mass production to goods and increases the volume of sales. In other words, sales can be increased with additional expenditure on advertising with every increase in sale, selling expenses will decrease.

(4) Fights Competition:

Advertising is greatly helpful in meeting the forces of competition prevalent in the market. Continuous advertising is very essential in order to save the product from the clutches of the competitors.

(5) Enhances Good-Will:

Advertising is instrumental in increasing goodwill of the concern. It introduces the manufacturer and his product to the people. Repeated advertising and better quality of products brings more reputation for the manufacturer and enhances goodwill for the concern.

(6) Educates The Consumers:

Advertising is educational and dynamic in nature. It familiarises the customers with the new products and their diverse uses and also educates them about the new uses of existing products.

(7) Elimination of Middlemen:

It aims at establishing a direct link between the manufacturer and the consumer, thereby eliminating the marketing intermediaries. This increases the profits of the manufacturer and the consumer gets the products at lower prices.

(8) Better Quality Products:

Different goods are advertised under different brand names. A branded product assures a standard quality to the consumers. The manufacturer provides quality goods to the consumers and tries to win their confidence in his product.

(9) Supports The Salesmanship:

Advertising greatly facilitates the work of a salesman. The customers are already familiar with the product which the salesman sells. The selling efforts of a salesman are greatly supplemented by advertising. It has been rightly pointed out that "selling and advertising are cup and saucer, hook and eye, or key and lock wards.

(10) More Employment Opportunities:

Advertising provides and creates more employment opportunities for many talented people like painters, photographers, singers, cartoonists, musicians, models and people working in different advertising agencies.

(11) Reduction in the Prices of Newspapers and Magazines Etc:

Advertising is immensely helpful in reducing the cost of the newspapers and magazines etc. The cost of bringing out a newspaper is largely met by the advertisements published therein.

(12) Higher Standard of Living:

The experience of the advanced nations shows that advertising is greatly responsible for raising the living standards of the people. In the words of Winston Churchill advertising nourishes the consuming power of men and creates wants for better standard of living.

By bringing to the knowledge of the consumers different variety and better quality products, it has helped a lot in increasing the standard of living in a developing economy like India.

Hi, friends.

In my point of view, advertising is not wasting of resources because by advertising we can introduce our product into the market and we can give a brief details about our product quality and price so we can reduce the middle persons to introduce it.

Advertisement can reach to each and every person so it is easy to increase our product sales by advertising.

In my point of view, advertisement is not a bad resource because it help people to know about the product about their quality about their price it helps them to know about new product come int he market its a better way to tell people about products eg in our country any college is open if they don't give advertisement how people will know about that college so if they give advertisements then they will know about that.