Current Affairs - Miscellaneous - Discussion

The Cell for IPR Promotions & Management (CIPAM) under the aegis of Department of Industrial Policy and Promotion (DIPP), Ministry of Commerce and Industry launched a social media campaign to promote Indian Geographical Indications (GIs) with #LetsTalkIP an ongoing movement initiated by CIPAM to make more people aware about the importance of Intellectual Property Rights. It is a sign used on products that have a specific geographical origin and possess qualities or a reputation that are due to that origin. The promotion of GIs is in line with the Government's 'Make in India' campaign.