Current Affairs - Business - Discussion

Jasprit Bumrah has been announced as the brand ambassador of L&T Finance Ltd. This strategic partnership aims to enhance LTF’s brand presence across India and connect with a wide range of customers. Bumrah, known for his dynamic cricketing career, will play a key role in LTF’s marketing campaigns, both Above The Line (ATL) and Below The Line (BTL), to boost brand awareness, customer engagement, and promote the company’s diverse financial products and services. His association reflects LTF’s vision to connect with a broader, diverse audience effectively.