Current Affairs - Banking - Discussion
Discussion Forum : Banking - Latest Current Affairs (Q.No. 2)
2.
Which Indian private sector bank unveiled its refreshed brand identity called ‘The Fortuna Wave’ in January 2026, emphasizing modernization and digital banking?
Answer: Option
Explanation:
Federal Bank launched its new brand identity, ‘The Fortuna Wave’, on January 7, 2026, in Mumbai, with Vidya Balan as the brand ambassador. The refreshed logo features three waves symbolizing authenticity, togetherness, and prosperity, designed to be digital-friendly and visually appealing across platforms. This brand refresh reflects Federal Bank’s commitment to modernization, innovation, and future-ready digital banking solutions. Established in 1931 in Aluva, Kerala, Federal Bank has evolved into a pan-India private sector bank offering retail, corporate, NRI, lending, and digital banking services, and the rebranding reinforces its contemporary identity and customer-centric vision.
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