Current Affairs - Business - Discussion

Max Life Insurance has rebranded to Axis Max Life Insurance following regulatory and corporate approvals. As part of the rebranding, Axis Bank increased its stake in Max Life to 19.99%, while Max Financial Services Ltd's stake was reduced from 87% to 81%. The rebranding also includes a new logo that incorporates Axis Bank's 'A' and a burgundy shade, symbolizing the strengthened partnership between the two entities. This move reflects the growing collaboration and alignment between Axis Bank and Max Life Insurance.